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For over 60 years, WGB has thrived as a top sales agency, prioritizing excellence, integrity, and customer familiarity. With multiple offices and capabilities, we support retailers through trade shows, dealer events, planogram setups, and more. Our knowledgeable staff and strong relationships with key manufacturers drive growth through trend analysis, promotion planning, inventory optimization, and data analytics. Trust WGB to make your products our priority.
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COMPANY PROFILE Office Locations Boston, MA - Corporate Atlanta, GA, Charlotte, NC Madison, WI
Overview • For more than six decades, WGB has been recognized as a leading sales agency. The combination of our values, attention to detail and familiarization with your customers are the keys to our success. • At WGB our reputation is a result of a commitment to excellence and integrity. Our manufacturers and their customers are our day to day priority. We are committed to promoting growth and market share through superior follow through and product awareness. • This commitment to hard work and time sensitive responsiveness has enabled WGB to represent many of the leading manufacturers in our industry for over 30 years.
Offices & POG Capabilities Offices have product showrooms and multiple off shelf fixtures available Key regional offices to support largest retailers Ability to grow to meet specific needs
Retail & Show Support • Trade Show Activity • National Hardware Show • National Housewares Show • Atlanta International Gift/Home Furnishings Market • New York Gift Show • Orgill Dealer Show • Emery Waterhouse Show • Agway Show • PLMA Show • ISSA • Retail Dealer Activity • Dealer Nights/Weekend Events • Product Knowledge Classes • Planogram Set-Ups & Resets • Store Visits • Line Reviews • Call Reports • Competitive Shops
Office Staff and Support • Fully integrated 360 degree staff support • Planogram sets and marketing strategy • Forecasting, Reporting, and Analytics • Communication and alignment with customers and clients • Attention to detail on every front • Knowledgeable staff and support teams • Go-to-market mentality and capabilities • Your products are our priority!
Key Manufacturers & Brand Portfolios
Driving Growth Trend Analysis Promotion Planning Reporting Promotion Analysis Store Specific Ordering Buyer Scorecards Line Review Support WGB LaGrand Support Sell Through Analysis Category Analysis Inventory Planning Markdown Optimization Points of Distribution Analysis Store Retail Coverage Forecasting In Stock Assesment
Data & Analytics Nielsen data Overview by segment – Share and % change vsYAG