Welcome

1. Engaging the YouTube Generation: An interprofessional community-campus partnership to develop online media-rich curriculum modules that build capacity for authentic community engagement

2. Welcome • Introduce • Yourself • Your community and/or institution • Experience with developing online curricula • What you hope to get out of today’s session

3. Presenters • Lynda Boyer-Chu, Wellness Center Nurse San Francisco Unified School District • Michael Le, PhD Student UCSF Graduate Division • Wylie Liu, Director, UCSF Office of University Community Partnerships • Aisha Queen-Johnson, Program Director UCSF School of Medicine • Naomi Wortis, Associate Clinical Professor UCSF School of Medicine

4. Agenda • Introductions • Overview • Small groups view interactive online modules • Story of module development • Development process • Piloting/evaluation results • Challenges and learnings • Small group discussion of learnings and how to apply in own settings • Conclusion

5. Wiegman Aerial Photography

6. Our Setting • San Francisco • Diverse city, disparities • Population ~825,000 • Lots of community-based organizations • University of California, San Francisco (UCSF) • Graduate health professions training institution • ~3,000 students • ~2,500 faculty

7. Need for Project

8. Purpose Develop interactive, media-rich, online modules… to build capacity for authentic community engagement… to promote health equity and social justice.

9. Team • Community-academic partnership • 2 community partners • Interprofessional: all 4 UCSF Schools and Graduate Division • 5 Faculty • 5 Students • 3 Staff • MPH student from SF State University

10. Co-Authors • Steve Soesbe, Program Manager, 7 Tepees Youth Program • Gerri Collins-Bride, Clinical Professor, UCSF School of Nursing • Eunice Kym, Student, UCSF School of Pharmacy • Randy Quezada, Coordinator, UCSF Office of University Community Partnerships • Sharon Rose, Student, San Francisco State University • Amy Shen, Student, UCSF School of Medicine • Shawna Sisler, Student, UCSF School of Nursing • Peter Taylor, UCSF Graduate Division • Heather Wong, Student, UCSF School of Dentistry • Sharon Youmans, Vice-Dean, UCSF School of Pharmacy • Lisa Chung, Assistant Clinical Professor, UCSF School of Dentistry

11. Demonstration • View one of 5online modules at: https://partnerships.ucsf.edu/cemodules • Enter code UCP123 • Percolate about feedback for us • Can submit module feedback forms • 20 minutes

12. Development Timeline • July-Aug 2012: Assess Resources • Bring team up to speed • Reviewexisting models and resources • Sept-Oct 2012: Targeted Needs Assessment • Student and Community Focus Groups • Assess experiences and expectations • Feedback/suggestions of possible topics

13. Choice of Module Topics • Intro to Community Engagement • Community Assessment • Health Communication/Literacy • Intro to San Francisco’s Diverse Communities • Partnering with UCSF (for community partners) Chosen from among many other options…

14. Educational Strategies • 15-25 minute interactive online modules • narrated slides using Articulate Studio ’13 • photographs • videos • Hosted on UCSF online course management system (Moodle) • Link on website of UCSF’s Office of Univ-Comm Partnership • Consulted UCSF’s Office of Technology Enhanced Learning • Professional videographer shot and edited video footage and photo montages

15. Development Timeline • July-Aug 2012: Assess Resources • Sept-Oct 2012: Assess Needs and Topic Selection • Nov 2012-Jun 2013: Develop Modules

16. Module Development • Set goals and learning objectives • Determine existing and needed media resources to address goals/objectives • Developoutlines, storyboards, scriptsto lay out flow • Developing the experience

17. Internal Review Process • Several cycles of internal review by whole team • Module outline • Version without processed media (video) • Final version • Other team members demo before monthly regular meeting to provide feedback

18. Development Timeline • July-Aug 2012: Assess Resources • Sept-Oct 2012: Assess Needs and Topic Selection • Nov 2012-Jun 2013: Develop Modules • May 2013-Present: • Pilot and evaluate • Update modules • Disseminate

19. Piloting • Piloted in required and elective coursework across UCSF schools and programs: • School of Dentistry • School of Medicine • Community partner grantees of University Community Partnership Office • Plans for Schools of Nursing and Pharmacy

20. PRIME Pilot • Summer 2013 with 15 new PRIME medical students • Students given assignment to review 2 modules prior to orientation • Used as a reference and context to guide a few orientation activities

21. Student Feedback • Students found modules informative, enjoyable, easy to navigate • Important to have in-person follow up to reflect and discuss the key concepts in the modules • For some new to SF Bay Area and to service learning, gave nice introduction and framework prior to participating in a community engaged activity

22. Evaluation • Questionnaire assesses • Learner satisfaction • Pre/post self-assessed knowledge • Attitudes

23. Sample Evaluation Results(n=135)

24. Quotes from Evaluations • “Wonderful module for all UCSF learners…I think it should be offered to students in their early years of training.” • “Excellent module. Would recommend to community members who might be interested in partnering with UCSF.” • “I like the interactive parts of the module which requires us to click on buttons.” • “I like how the learner could navigate to different topics in the modules.”

25. Lessons Learned

26. Community • Selecting “representatives” • Service-learning experience • Expectations clear • Offer convenient times • Honoraria • Eliciting feedback • Easy & fun (popcorn!) • Reminders, reminders

27. Relationships • Interdisciplinary group • Camaraderie within team • Names & roles • Members were stakeholders • Timely progress • Ongoing communication • Positive climate • Status updates & reminders • Give & take of partnerships (patience and humor!)

28. Media • Software • Articulate, steep curve • Tech-savvy person on team • Creating unified style • Build into timeline • Videography • Lean budget, tight timeline • Consents, releases • Personality & patience

29. Logistics • Project coordinator role • Scheduling meetings • Doodle • Speaker phone • Skype meetings • Students: schedules, personal lives, graduations

30. Future Directions • Further review feedback from the modules • Promote modules widely • All schools at UCSF • Student run organizations and clinics • University Community Partnerships Office grantees and partners • Identify resources to augment and update modules

31. Q & A • Questions? • Feedback?

32. Small Group Discussion • Have you tried to develop or implement modules like these in your own setting? • What have you learned from hearing about this experience? • How might you apply learnings from today in your own setting?

33. Report Back from Small Groups • Learnings • Strategies • Feedback about modules

34. Conclusions & Take Away • Interdisciplinary & inclusive approach • IT-savvy team member • This is not meant to replace the curriculum • Do not get carried away!

35. Contact Us UCSF Office of University Community Partnerships https://partnerships.ucsf.edu/ Thanks to our funders: UCSF Academy of Medical Educators and Gilead