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Creating User-Focused Web Sites

Creating User-Focused Web Sites . C H A P T E R 19. Presentation Overview. What Are the Characteristics of a User-Focused Web Sites? How Do You Plan the Site? How Do You Design the Site?. What Are the Characteristics of a User-Focused Web Site?. It is easy to scan.

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Creating User-Focused Web Sites

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  1. Creating User-Focused Web Sites C H A P T E R 19

  2. Presentation Overview • What Are the Characteristics of a User-Focused Web Sites? • How Do You Plan the Site? • How Do You Design the Site?

  3. What Are the Characteristics of a User-Focused Web Site? • It is easy to scan. • It uses concise language. • It is easy to navigate. • It is accessible. • It is credible and trustworthy.

  4. How Do You Plan the Site? • Identify the users and your purpose for the site. • Determine the appropriate content. • Organize the site. • Design the pages. • Code the content. • Test the site. • Launch the site. • Maintain the site.

  5. Identify the Users and Your Purpose Ask: • What do the users know about the subject of the site? • Why will users visit your site? • Are the users internal or external? • Are your users global? • Have you considered whether your users have disabilities that will affect their ability to access the information on your site?

  6. Determine the Appropriate Content Ask: • Will you use existing information from paper documents? • Will you have to create new content? • Where will you get graphics for the site? • Will you include audio on your site? • What is the budget for creating the site?

  7. How Do You Design the Site? • Create an effective online layout. • Write concise, scannable content. • Make the site easy to navigate. • Make the site accessible. • Create a credible, trustworthy site.

  8. Create an Effective Online Layout • Use ample white space. • Group related information together. • Use a consistent design for the pages. • Include an informative title at the top of every page. • Include the site name or logo on every page.

  9. Create an Effective Online Layout • Include an informative header or footer on every page (see below). • Use graphics and color appropriate for the users and the topic. • Use graphics that download quickly. Source: Downloaded from the World Wide Web, June 10, 2009: http://www.conservation.org/Pages/default.aspx .

  10. Source: Downloaded from the World Wide Web, June 10, 2009: http://www.conservation.org/learn/species/profiles/lemurs/pages/lemurs.aspx .

  11. Source: Downloaded from the World Wide Web, June 10, 2009: http://www.conservation.org/explore/south_america/suriname/pages/suriname.aspx.

  12. Write Concise, Scannable Content • Write in small “chunks” and short pages. • Use bulleted items and lists. • Include highlighted keywords. • Use subheadings. • Use simple words and short, concise sentences. • Use active-voice verbs whenever possible and appropriate.

  13. Write Concise, Scannable Content • Include an introduction or introductory sentence that identifies the purpose of the site and specifies the intended users.

  14. Source: Downloaded from the World Wide Web, June 10, 2009: http://www.childrensrights.org/.

  15. Make the Site Easy to Navigate • Include a site map. • Include an index. • Provide a link to the home page on every page. • Include a navigation bar on every page. • Include a search function on every page.

  16. Source: Downloaded from the World Wide Web, June 10, 2009: http://www.nutrition.gov/nal_display/index.php?info_center=11&tax_level=1&tax_subject=386.

  17. Make the Site Accessible • Include a text-only version of all visual information. • Don’t rely on color or graphics to convey information. • Allow users to adjust the size of the text. • Be sensitive to readers of other cultures.

  18. Source: Downloaded from the World Wide Web, June 10, 2009: http://www.welfare.ie/EN/Pages/default.aspx.

  19. Create a Credible, Trustworthy Site • Include your name and/or the name of the organization that is publishing the site, as well as the contact information. • Include the date that you launched the site or the date you last updated the site. • Check all links regularly to make sure that they still work. • Make sure the information on your site is accurate and free of typographical errors, spelling errors, and other mistakes.

  20. Create a Credible, Trustworthy Site • Use high-quality graphics. • Use a professional tone that is appropriate for your purpose and users. • Cite sources. • Respond to reader mail.

  21. Source: Downloaded from the World Wide Web, June 10, 2009: http://www.marktwainmuseum.org/index.php/facility-rental.

  22. Source: Downloaded from the World Wide Web, June 10, 2009: http://www.marktwainmuseum.org/index.php/facility-rental.

  23. Questions?

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