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Learn how to build a cohesive and highly skilled instructor team, develop a strong martial arts culture, and effectively train and promote instructors. This program emphasizes the importance of levels, recognition, and engaging teens.
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Building an Instructor Team from the Ground Up! Sifu Jim Dryburgh Shihan Steele Lane Sensei Keri Bailiff
Building an instructor Team from the Ground up • BUILD YOUR CULTURE • FILL YOUR PIPELINE • NEVER HAVE TO RUN AN AD • NEVER HAVE TO HIRE OFF THE STREET • HAVE A POOL OF HELPERS WHO DO WHAT YOU WANT AND DO IT WELL
Building an instructor Team from the Ground up • If you bring a former student back, you’ll have a structure in which to train them so you won’t just have to live with their flaws.
Building an instructor Team from the Ground up • Where are you on the curve? • Are you brand new? • In the middle? • Already executing at a high level, but looking for some ideas?
Building an instructor Team from the Ground up • 2014 – 170 Students, and struggling • Joined Promac, went to San Antonio • 2015 – Baltimore Promac Conference • 2016 – Promac West / Ken Grube TNT Presentation
Building an instructor Team from the Ground up • Levels are important. • Levels let you recognize people as they advance. • You need something to present – the patch, and the colored pants and coats give you something to award in front of the class, and something for your members to have to show everyone how far they’ve come. • Parents and grandparents show up to watch the promotions. Parents are proud of their kids. Everyone loves to be recognized.
Building an instructor Team from the Ground up • TNT Instructor Ranks • Belt Rank is required for some levels • Belt Rank PLUS Instructor training leads to promotion in the TNT program
Building an instructor Team from the Ground up • TNT Member • STORM Team – Basic Instructor Skills
Building an instructor Team from the Ground up • Step 1 – STORM Team Requirements
Building an instructor Team from the Ground up • TNT Member • STORM Team – Basic Instructor Skills • Video – Sarah receiving STORM TEAM • https://www.facebook.com/PowerKenpoKarate/videos/1647595868630465/
Building an instructor Team from the Ground up • Step 2 – Blue Pants, Page One
Building an instructor Team from the Ground up • TNT Member • STORM Team – Basic Customer Service Skills • Blue Pants – Being a member of the team • Video – Amanda receiving Blue Pants • https://www.facebook.com/PowerKenpoKarate/videos/1492258940830826/
Building an instructor Team from the Ground up • Step 2 – Red Pants, page 1
Building an instructor Team from the Ground up • TNT Member • STORM Team – Basic Instructor Skills • Blue Pants – Member of the Team • Red Pants – Team leader
Building an instructor Team from the Ground up • Step 2 – Blue Coat Requirements
Blue Coat - Instructor • Sempai – A new Instructor (like a squad leader) • Shidoshi – A more experienced instructor (like a platoon sergeant)
Building an instructor Team from the Ground up • Step 2 – Red Coat Requirements
Red Coat – Senior Instructor • Sensei – a fully qualified instructor, like a Platoon leader • Renshi – a highly qualified instructor, leading the team but more oriented outward than inward, like a company commander. • Shihan – Recognized as an expert in all aspects of teaching and performing the arts; a senior officer. • Sifu – in our style, the senior instructor at the school
Building an instructor Team from the Ground up • The 16 Incredibly Effective Teaching Techniques. • The first thing we started teaching to our TNT members, and something we work on every day, in every class.
Building an instructor Team from the Ground up • Takes you from being a personality driven business to being a systems driven business • The key to delivering a consistent product, a consistent experience, and a consistent level of quality to your members
Building an instructor Team from the Ground up • Each requirement / task is evaluated at 4 levels • I’ve seen it • I can do it with supervision • I can do it by myself • I can teach it to someone
Experience the journey with your team • We worked our way through the system. • We earned our STORM TEAM • We earned out Blue Coats • Red Coats were awarded to Sifu and Renshi • Shidoshi Bailiff was awarded a Red Coat • Belt Promotion also included Instructor Ranks, Shidoshi Bailiff to Sensei, Renshi Lane to Shihan
Your staff will gain experience and learn to work as a team.
Engaging Your Teens • How do you get your wandering teens with high potential to the top? • How do you keep them engaged when things get tough? • How do you keep them passionate about moving forward? • How do you get them to care?
Teens Love TNT • Make it an honor • Lay out the path • Involve them on different level • Award ownership • Encourage and inspire growth • Remind them of what is possible
Our first Red Coat from the next generation – Regan Scotthttps://www.facebook.com/PowerKenpoKarate/videos/2346957622010801/
Success in the Future • Success with systems • Create new systems • Leadership mentality • Grace under fire • Viable skills
Parents Love TNT • Success • Retention stream • Pride • Celebrate
Building an instructor Team from the Ground up • You will have all kinds of great ideas when you get home. • How are you going to implement them? • One of the easiest things you can do is to take the new idea and make it part of the TNT program. • People will enthusiastically engage because they want to move up.
Building an instructor Team from the Ground up • Do you want a small, focused program with just a few people? • Or a big program where everyone who wants to get in, can?
Building an instructor Team from the Ground up • RETENTION! • Students will stick with it if they see that the program will help them achieve their goals.
Building an instructor Team from the Ground up • Retention • Teens need credentials • You can help them get credentials • Nobody else will have a program like yours. • If they see value, they will prioritize your program. It has to have value.
Building an instructor Team from the Ground up • College Applications • Shidoshi Betsy is headed to UT this fall for Biomedical Engineering!
Building an instructor Team from the Ground up • Teens are looking for this kind of advantage. • Their parents are looking for this kind of a training for their Teens. • You can sell this. • Your program will be more valuable when you do this. • If someone is struggling a bit with timing or advancement, the TNT program might just be what keeps them on the mat.
Building an instructor Team from the Ground up • Teens will show up to work! • If you offer them real training that they can use outside the studio!
Building an instructor Team from the Ground up YOU HAVE TO GIVE THEM VALUE! • TEENS WILL SHOW UP TO WORK IF WORKING FOR YOU GETS THEM SOMETHING OF VALUE! • If they can see that your program will help them achieve their goals, they will be the most enthusiastic workers you’ve got. • That can be money, or it can be something else – the ability to acquire skills, the opportunity for success and recognition, now and in the future.
Building an instructor Team from the Ground up • They are hungry. They know they need to do something, but they don’t know what it is. • The things they are going to learn in your TNT Program will change their lives. • Nobody in our town has a program like ours. • Nobody in our town has a staff like ours. • We have the best TNT Program in town. • And now – so do you!
The documents… • www.PowerKenpo.com/ProMAC • All the forms and documents seen here, and more… • Another resource: • www.TeensCanLead.com