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Digital StoreFront On-Demand Customized Printing …. Universal Graphics Digital StoreFront Generic 07.ppt. Digital StoreFront. IMAGINE … Your staff using a branded web site to Create customized marketing materials – in real-time Maintain corporate branding standards and statements
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Digital StoreFrontOn-DemandCustomized Printing … Universal Graphics Digital StoreFront Generic 07.ppt
Digital StoreFront IMAGINE … • Your staff using a branded web site to • Create customized marketing materials –in real-time • Maintain corporate branding standardsand statements • Receive high quality, full color printed materials NOW YOU CAN!
Digital StoreFront • A web-based system that can be accessed from any internet connection with no special software required. • Your site will bebranded to match your corporate image. • Users can customize promotional print material specific to an audience from your online catalogor existing document libraryand see the results immediately on screen. Use text, graphics, tables and/or charts to make the pieces unique. • End results are high quality, full-color digital printed pieces. • Reduction in lead times of new (or modified) printed materials, due to standardization of branding and messages. • Print only what you need from 25 to 10,000 – no excess printing. • Environmentally conscious – use less paper – save trees.
How it Works Customized Piece is Added to Cart User Previewson screen or downloads PDF User Logs-in toOnline Catalog Chooses a Piece and Customizes Corporate Reviews and Approves Approved File Goes To Print Printed Pieces are Shipped
All pieces are in template format Users have a choice ofpre-defined statements Only areas designated for customization can be changed Customize andSee the Final ResultOnline and in PDF
Flexibility and Benefits The system is flexible and can be adjusted to meet your needs: • The site can be branded to match your corporate image. • Users can customize a new piece or re-order a previously created item. • Use text, graphics, tables and/or charts to make the pieces unique. • See the results of customization immediately on screen. • End results are high quality, full-color digital (or press) printed pieces. Benefits • Reduces the overall turnaround and fulfillment times of new ormodified materials. • Maintains branding and messaging, while providing the flexibility of customization. • Print only what you need from one unit piece to unlimited quantities – no excess printing. • Reduces inventory and destruction/obsolescence costs. • Define user groups with purchasing rights, product visibility, and customization. • Universal oversees all parts of the ordering/printing/delivery process. • Personal customer service.
Imagine the Uses ofPersonalized Printing • Healthcare/Managed Market Materials • Sales and Marketing Aids • Postcards/Self Mailers • Meeting Materials • Invitations • Brochures • And we have many more ideas!!!
Try It Out Online • There are live demonstration pieces available on line at: http://www.univgraph.com/newsite/printing.html
Case StudyTime Line Reduced by 7 weeks • Faster time-to-market of customized pull-through materials, saving 7 weeks of potential lost sales. • A Healthcare Managed Market group needed a faster and more cost effective system for creating customized pull-through marketing materials. • In the past, when an account was won, it would take 6-8 weeks to have customized marketing materials approved through the legal/regulatory approval process. • Now this company is producing over 10,000 customized pieces a month based on a variety of templates for multiple products, all unique to their clients. • Marketing materials approved within 1 day, go to print and are generally received within 5 days of the order!
Case StudyTime Line Reduced by 7 weeks Week 1 Week 2 Week 3 Week 4 Week 5 Week 6 Week 7 Week 8 Digital StoreFront Account Win Customize ApprovalPrinting Previous Method Account Win Customize Approval Printing
Cost Avoidance • Eliminate the high cost of legacy software – the Digital StoreFront is web-based • Reduce “time-to-market” – implement marketing strategies faster • Control excess printing - print only what is needed • Do away with pre-press costs • Streamline the production process • Reduce or eliminate errors with templates • Minimize waste and inventory management/overhead • Track sales results
Getting Started • We conduct a needs-analysis meeting to gather information necessary to begin • We then provide: • A unique domain name for yourDigital StoreFront • Assistance in developing thecustomizable materials • User Training – in person and/orprinted material • Full support – before, during andafter launch
Contact Us Today forMore Information Universal Graphics 375 Morgan Lane West Haven, CT 06516 Phone: 203-934-4275 Fax: 203-934-4324 Email: info@univgraph.com Web: www.univgraph.com