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http:// www.youtube.com / watch?v = YBJmipSb _- A&feature = relmfu. Seattle Storm. Presented by Team Hardwood : Michael Johnston, Abbie Hall, Mytet Gumin , Matt Griffin and Garrett Knecht. What to expect…. 1. Organization Introduction of Seattle Storm and team interviewed
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Seattle Storm Presented by Team Hardwood: Michael Johnston, Abbie Hall, MytetGumin, Matt Griffin and Garrett Knecht
What to expect… • 1. Organization • Introduction of Seattle Storm and team interviewed • Context: Cross-functional team • Interaction issue: Stress and its factors • Recommendations • 2. Team Hardwood • Stages of development • What what is like to work as a team? • What we learned • What could have been improved?
Seattle Storm • Women’s basketball team (WNBA) • Founded in 1996 • Winner of two League Championships: 2004 and 2010 • Marquee partnership with Microsoft • 76% increase in gross revenue since 2009, increasing ticket retention and increased attendance (6%)
Sports Industry • Play in Women’s National Basketball Association • 12 teams in League • Western and Eastern Conference • Six teams are owned by NBA franchises • Compete both on and off the court • In aspects of profitability, attendance, creativity, sales and game experience • League continues to grow
Team Interviewed • Team of four women and two men • Members from Communications, Marketing, Sales and Operations • Work closely together to accomplish tasks and purpose • Centralized office, lots of meetings • Purpose is to create best product possible for fans • Provide rich experience, great service, and constant communication • Some members have defined responsibilities across multiple departments • Kevin: Marketing and Communications
Cross-functional Team • “A team in which individuals from different parts of the organization work together as a team” • Long- standing • Out of environmental necessity • Open desks • Low power distance • Constant in-person contact
Stress Due to… • Role Overload • Not enough staff, time or money to complete tasks • Ex- When Playoffs happen, extremely short staffed • Asked to complete tasks outside of expertise • Fast paced nature of industry and organization • “Like putting on Broadway play every couple of days” • Industry-wide environment
Stress associated with Role Overload • Know limits of employees • Identify point at which overload becomes stressor • Make expectations clear from on-boarding process • Increase available resources to employees
Stress and Fast-paced environment • Post-season sabbatical program • Less burnout • Active listening education • Use democratic style of decision making
Team Development • Forming • Common interests, schedules • Storming • Jackson 5 or Team Hardwood? • Norming • Cohesion after bowling • Performing • Google Docs • Adjourning
Team experience and things to improve • Good aspects • Camaraderie • Efficient • Good communication • Negative aspects • Hard to manage schedules with Storm and within team • Distribution of workload • Met more often
What we learned from OB • How to manage conflict/disagreement • Management styles • Productivity enhanced in person • Less barriers than virtual/e-mail • Personality styles • Type A, Locus of Control
Virtual Meeting • Challenges: • Downloading same Software • Getting together • Not everyone had webcams • Benefits • Body language
Final Takeaway • Abbie • Practical application • Michael • Learned how to give up leadership role • Matt • Personality styles • Mytet • Importance of communication • Garrett • Stress management
Trivia • What years did the Storm win the WNBA Championship?? • A. 2002 and 2010 • B. 1990 and 2005 • C. 2004 and 2010 • D. 1979 and 1998
Trivia • What is one recommendation for the Storm to relieve stress caused by the fast-paced work environment? • A. Drink eggnog- it’s the Holidays! • B. Implement a sabbatical program • C. Nag management • D. Don’t come to work