Abayomi Baiyere & Jaspar Roos

1. Trends and Future of Sustainable Development • 9-10 June 2011, Tampere Finland AbayomiBaiyere&JasparRoos Disruptive Innovation at the Bottom of the Pyramid Image: wisemarketing.files.wordpress.com

2. Introduction • Objectives • Methodology Leading Company Introduction: Disruptive Innovation [ DI ] • Results • Conclusion DisruptiveInnovation Image: http://www.lawgazette.co.uk DIBOPResearch

3. TOP [BOP] • Introduction • Objectives • Methodology 75–100 M $55+ per day Introduction Bottom of the Pyramid [BOP ] • Results • Conclusion Less than $4 per day 4000 MPeople DIBOPResearch

4. Introduction • Objectives • Methodology The Curiousity. [ DIBOP ] • Results • Conclusion • Conclusion DIBOPResearch

5. Can DI occur at BOP? Can DIBOP impactsustainability of top companies? How should DIBOPs be dealt with? • Introduction • Objectives • Methodology What? • Results • Conclusion DIBOPResearch

6. Introduction • Objectives • Methodology How? • Results • Conclusion DIBOPResearch

7. Introduction • Objectives • Methodology Telephone, Light Bulb Clarifying Basics. Innovations • Results Mobile phone, Inkjet printer • Conclusion Market Simple Non Mainstream /www.computerservicestoronto.com/ DIBOPResearch

8. BOP BOP BOP • Introduction • Objectives • Methodology Traditional BOP Clarifying Basics. BOP Redefined • Results • Conclusion BOP Fortune 500 SME DIBOPResearch

9. Agent Based Modelling • Introduction • Objectives • Methodology How? Contd.DIBOP Simulation • Results • Conclusion DIBOPResearch

10. www.justdotdot.com/dibop/dibop.html • Introduction • Objectives • Methodology DIBOPSimulation • Results • Conclusion DIBOPResearch

11. DI = Disruptive innovation I = innovation NE = New Entrant • Introduction • Objectives • Methodology Contribution: Mathematical Model • Results = factor of disruptiveness • Conclusion DIBOPResearch

12. High Innovation TOP Focus only BOP Focus Low Innovation • Introduction • Objectives • Methodology Contribution: Scenario Model • Results • Conclusion DIBOPResearch

13. Introduction • Objectives • Methodology Contribution: Theory Proposition I • Results • Conclusion Industry DIBOPResearch

14. Introduction • Objectives • Methodology Contribution: Theory Proposition II • Results • Conclusion DIBOPResearch

15. Introduction • Objectives • Methodology Contribution: Role of IT • Results • Conclusion • "There's a way to do it better—find it."— Thomas Edison Image: www.computerservicestoronto.com DIBOPResearch

16. Introduction • Objectives • Methodology Contribution: Disrupted Disruptions • Results • Conclusion Competitors Microsoft Office Live Slow Velocity Nokia Internet of Things Not Ignored - Shell Alt. energy Non Mainstream Google ads DIBOPResearch

17. Introduction • Objectives • Methodology Contribution: Why DI’s are Ignored. • Results • Conclusion Image: http://joi.org/ DIBOPResearch

18. How should DIBOPs be dealtwith? Can DIBOP haveimpact on top companies? Can DI occur at BOP? Yes AmbidextrousOrganization Business Model Rethinking Portfolio Diversification Yes ..not because it is DIBOP but because it is a DI • Introduction • Objectives • Methodology Research Answers • Results • Conclusion DIBOPResearch

19. Abayomi Baiyere Disruptive Innovation at the Bottom of the Pyramid • Thank You! Image: wisemarketing.files.wordpress.com