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Business Advertisement Strategies. By: Madeline Glover. Business Advertisement. Commercial, TV and Radio Newspaper and Magazine Ads Sales and Coupons Credit Cards and Memberships Business Environment. Commercial, TV and Radio. Attractive actors/actresses with attractive voices
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Business Advertisement Strategies By: Madeline Glover
Business Advertisement • Commercial, TV and Radio • Newspaper and Magazine Ads • Sales and Coupons • Credit Cards and Memberships • Business Environment
Commercial, TV and Radio • Attractive actors/actresses with attractive voices • Representation of business items • Background music or jingle • Short, sweet and to the point • Unrealistic ideals/Perfect world • Targets human desires
Newspaper and Magazine Ads • Pictures of items • Eye catching colors • Attractive models • Logos
Sales and Coupons • Draw customers in • “Biggest Sale of the Year!” • 50%-70% off all marked items for these days only • Mail, email, birthday coupons • Scratch and win coupons
Credit Card and Memberships • “Get a Credit Card today and save 20%” • Exclusive deals for members and card holders • Aggressive sales associates • How to avoid being sucked in
Business Environment • Logos, buildings, location, store windows. • Scents, sounds, taste. • Overall feel of the store. • Layout of store merchandise, mannequins. • Bathrooms in back of store.
How to Resist Advertisement • Blocking on your computer. • Send ads in your email to trash. • Don’t watch commercials. • Turn down volume.