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Blue Coat in a Virtual World. Adding WAN Optimisation to Boost Storage Sales Success. Blue Coat Products. Reporter. ProxyAV. Director. WebFilter. Application Acceleration. PolicyCenter. Application Visibility & Monitoring. Application & User Security. Application QoS.
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Blue Coat in a Virtual World • Adding WAN Optimisation to Boost Storage Sales Success
Blue Coat Products Reporter ProxyAV Director WebFilter Application Acceleration PolicyCenter Application Visibility & Monitoring Application & User Security Application QoS IntelligenceCenter PacketShaper Go Wide Policy Based Control Management & Reporting ProxyClient Application Delivery Network End-to-End User Experience Control ProxySG Get Focused
Application Delivery:The Network Group’s Cycle of Pain External Applications / Software as a Service Recreational Traffic Web 2.0 and mashups Traditional Applications Voice and Unified Communications Video Data Center RemoteOffice Desktop Virtualization Server Consolidationand Mobile Workers
Application Delivery: Mapping Pain toProxySG and PacketShaper Solutions External Applications / Software as a Service Key Needs: PacketShaper Visibility, Application Performance Monitoring Bandwidth Management Policy and Control of P2P and “bursty” traffic Key Needs: ProxySG Accelerate external apps Optimize SSL Per application policy Recreational Traffic Web 2.0 and mashups Key Needs: PacketShaper Monitoring, SLAs/metrics Transaction Protection VoIP Call protection Enhanced MPLS Traditional Applications Key Needs: ProxySG Secure Web Gateway and Security Policy and control of all web traffic Voice and Unified Communications Video Server Consolidationand Mobile Workers Key Needs: ProxySG Accelerate internal traffic CIFS and MAPI acceleration HTTP/HTTPS acceleration Byte and Object Caching Compression Key Needs: ProxySG Optimize CDN Video Streaming Video QoS Optimize streams Key Needs: ProxySG Client Acceleration Caching Security Desktop Virtualization
Application Delivery: Mapping Pain toProxySG and PacketShaper Solutions +1 Pain External Applications / Software as a Service Key Needs: PacketShaper Visibility, Application Performance Monitoring Bandwidth Management Policy and Control of P2P and “bursty” traffic Key Needs: ProxySG Accelerate external apps Optimize SSL Per application policy Recreational Traffic Web 2.0 and mashups Key Needs: PacketShaper Monitoring, SLAs/metrics Transaction Protection VoIP Call protection Enhanced MPLS Traditional Applications Key Needs: ProxySG Secure Web Gateway and Security Policy and control of all web traffic Voice and Unified Communications Video Server Consolidationand Mobile Workers Key Needs: ProxySG Accelerate internal traffic CIFS and MAPI acceleration HTTP/HTTPS acceleration Byte and Object Caching Compression Key Needs: ProxySG Optimize CDN Video Streaming Video QoS Optimize streams Key Needs: ProxySG Client Acceleration Caching Security Desktop Virtualization
PacketShaper as a Key Enabler Part of the Sale / Eval / POC Leave PacketShaper inline for two days Live results or WAN Performance Report Frame the value: What are your biggest networking problems? Do you know why? How much recreational traffic is on the WAN? Do you know? Are you moving towards IP Telephony? Is the quality ok? Do you use any streaming content? How about salesforce.com? Look for differentiation in the results: Internet/outsourced secure websites Streaming video Problems with bandwidth management
Selling the Blue Coat Value in Centralisation and Virtualisation Projects AdditionalBlue Coat Value • Storage Group • Implement Acceleration to consolidate and deliver fast access to centralised / virtualised storage • IT in general • Intelligence through Deep Visibility • Identify & measure applications • Track response, troubleshoot problems • Identify issues, choose tools • Increase performance of all key apps • Bulk: Files, storage & email • Transactions: ERP, CRM, Thin • Protect and guarantee availability • Ensure availability of key applications • Control recreational and malicious traffic Centralisation of storage, virtualisation anddata warehousing
WAN Optimization Benefits Citrix Cisco Riverbed Accelerate P Internal Bulk Applications Caching – Byte & Object Storage Consolidation File Access Email Intranet Backup & DR Image Distribution Protocol Acceleration(TCP, CIFS/NFS, MAPI, HTTP, etc) Compression Basic QoS +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 SSL Acceleration External Applications Streaming Acceleration & CDN (Content Delivery Networking) Blue Coat Video & Multi-Media Business Web Software as a Service (SaaS) Recreational Malicious External Web/SSL Advanced Web Policy Advanced Application ID Technology Real Time Applications Voice Video Conference Real-Time Transactions Thin Client & RT Virtual Application-Sub Classification Application Session QoS (ASQ)
Blue Coat Advantage Blue Coat Control End-to-End User Experience See Accelerate Secure +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 +1 P Application PerformanceMonitoring WAN Optimization Secure Web Gateway
Bringing it All Together: Selling the Blue Coat Advantage Blue Coat Control End-to-End User Experience See Secure Application PerformanceMonitoring Secure Web Gateway Breadth Breadth Accelerate WAN Optimization Depth Depth
Blue Coat in a Virtual World • Adding WAN Optimisation to Boost Storage Sales Success