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Annual General Assembly. Chairman’s Annual Report 30 March, 2007. Why are we here?. Our Mission Statement. The CBS' MBA Alumni Society is a networking forum for Executive MBA and Full time MBA students and graduates from Copenhagen Business School.
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Annual General Assembly Chairman’s Annual Report 30 March, 2007
Why are we here? Our Mission Statement • The CBS' MBA Alumni Society is a networking forum for Executive MBA and Full time MBA students and graduates from Copenhagen Business School. • The purpose of the CBS MBA Alumni Society is fourfold: • We want to be known as one of the main, organised, professional networks for our members • Leveraging the relationship with CBS, we want to ensure our members lifelong learning through unique events and MBA caliber activities • We want to actively support CBS’ positions as one of the leading business schools in Northern Europe within the MBA area • We want to be a recognized voice within the Danish business community
The link to our members Improvement of database • Employment of support staff, Susan Agerskov (web-mester, communication) and Cecilia Thomsen (administration) • A significant cleaning-up task has been done • Which has resulted in an almost up-to-date database • And the future platformof our marketing, invoicing etc.
The link to our members Ambassador network • In order to reduce the distance to our members, we have established an “ambassador network” • With a starting point in the persons celebrated as “Student of the Years”, we have appointed ambassadors • The board has frequent communication with the ambassadors and semi-annual network meetings • The ambassadors are increasingly promoting our events and bringing us feedback from our members
Communication • Digital newsletter • Networking • Executive briefings • Newsletter archives • Career assistance • Social events • Calendar • Advertising • Links to CBS prgs • Links to int. partner • Biographies • Online payment • Etc…etc…
Communication • Launch of new website – January 2007 • New layout • New content • Possibility for interaction • Chapter specific information • Search in bios • Electronic Newsletters • Direct mails • Master class • Annual MBA Alumni Party • Newsletters connected to website to encourage visits
Communication • Increasing activity on the new website • January 07 85 unique visits • February 07 185 unique visits • March 07 169 unique visits • Total 439 unique visits
Communication • Increasing activity on the new website • January 07 85 unique / 169 repeat visits • February 07 185 unique / 454 repeat visits • March 07 287 unique / 646 repeat visits • Total 557 unique visits 1,269 repeat visits
Events and Briefings Main activities since last AGM • Learning and Briefings: • China Master Class, Apr, 2006 • Rethinking the Business Strategy Process, 13 Jun, 2006 • Ørestaden, 31 Oct, 2006 • Copenhagen Island, 1 Sep, 2006 • Muhammed Crises, 7 Feb, 2007 • Social events: • Gala Party, 20 May, 2006 • Octoberfest, 20 Oct, 2006 • Chrismas Party, 25 Nov, 2006 • Social Beer – today!!!
Going international….. Co-operation wit foreign MBA Alumni Associations • Primary co-operation partners: • Instituto de Empressa, ES • ESADE Barcelona, ES • Munich Business School, DE • Cranfield, UK • Warwick, UK • SDA Bocconi, IT • RSM Erasmus, NL • Potential co-operation areas: • Master Classes • Executive Briefings • Social Events • Web-site/Database access • Job announcements • More??
Annual MBA Alumni Party On 2 June, 2007 – Be there!!!
New Master Class coming!!! • European MBA Strategy Days • 29 May to 1 June, 2007 • Leading European strategy professors • Leading business executives • International participants invited • Program available • Sign up at our web-site!