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This article examines the influence of Twitter adoption on the voting orientations of U.S. Representatives in Congress, specifically exploring whether Twitter adoption makes them more likely to vote in line with the political ideology of their constituents.
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The Impact of Twitter Adoption on Lawmakers’ Voting Orientations Article Review Billy Spann IFSC 7310 Spring 2019
Reference Citation • The Impact of Twitter Adoption on Lawmakers’ Voting Orientations • Mousavi, Reza, and Bin Gu. “The Impact of Twitter Adoption on Lawmakers’ Voting Orientations.” Information Systems Research, 2019, doi:10.1287/isre.2018.0791 Also available at: SSRN: https://ssrn.com/abstract=2453006 or http://dx.doi.org/10.2139/ssrn.2453006
Introduction • Online social networking (OSN) platforms facilitate the participation of consumers and public in business, government decision making processes, and political campaigns. • However, little is known about the degree to which participation affects firms or organizations’ decision outcomes • This study examines whether the adoption of Twitter by U.S. Representatives in Congress makes them more likely to vote in line with the political ideology of their constituents.
Social Media in Politics • Social media helps lawmakers communicate their messages to constituents, but also provides constituents with a channel to interact with their representatives in a convenient way. • In the House of Representatives, 75% had both Twitter and Facebook • One study discovered 7.4% of tweets posted by Members are for 1-on-1 communication with constituents. • Congressional Management Foundation reports 42% of the 138 surveyed senior managers and social media managers in Congressional offices consider Twitter an important tool for understanding constituents’ view and opinions.
Contributions • The focus of existing literature on societal and political impact of IS has been on participation and engagement with OSNs, and less on societal outcomes. • Studies around societal issues reveal different levels of societal impact to Information Systems. • Three distinct informational benefits drive the impact of information-rich networks • Access • Timing • Referrals
The Study • It is not clear to what extent the adoption of Twitter truly influences political decisions. • The authors constructed a panel of data for 445 members of the 111th U.S. House of Representatives across a period of 24 months (Jan. 2009 – Dec. 2010) • A fixed effects and differences-in-differences (DD) model were used along with Propensity Score Matching • Goal: • Estimate the monthly measure of Representatives’ voting orientations based on votes cast
Estimator Model • Weighted Nominal Three-Step Estimation (WNOMINATE) model • Produces matrix of binary choices by individuals • Widely used estimation model in political science (K. Poole and H. Rosenthal) • The estimate produces a table of legislators and outcome points for Yea and Nay records for each roll call. • Identifies political misalignment between Reps and constituents
Dependent Variables • Representatives Voting Orientation • Weighted Nominal Three-Step Estimation (WNOMINATE) model • Produces matrix of binary choices by individuals • The estimate produces a table of legislators and outcome points for Yea and Nay records for each roll call. • Constituents Voting Orientation • Constituents estimate-scores are based on how Congressional district leans (Democrat or Republican) • Seven large-scale national surveys from 2006-2011 using item response theory political misalignment
Predictor and Control Variable Statistics • First collected background statistics • Out of 445 Representatives, 246 had Twitter accounts by the end of the 111th Congress (204 net adds, 42 existing accounts) • Authors developed a binary adoption indicator by month (twitter status) for each Representative • They also collected • All tweets posted by Reps. during each month • All tweets where Reps. Twitter handles were mentioned • All tweets where Reps. First and last names were mentioned
Descriptive Statistics *political misalignment captures the distance between the Representatives voting orientations and the constituent’s political ideologies.
Instrumental Variables • Valid instruments need to correlate with the decision to adopt but affect the dependent • variable only through the adoption decision. • We want to know causal effect of treatment on outcome (not just correlation) Instrument Treatment Outcome • name-mentions frequency • committee effect • neighbor effect • voting orientation • adopting Twitter * Not causal inference External Variables (pre-treatment variables)
Methodology • The adoption of Twitter allows us to examine voting preferences before and after adopting Twitter. • Does the variation in adopting Twitter impact voting behavior? • To assess this effect, they use the following model: , where i = index for Representative and t = index for time 𝑄𝑖 is a dummy var. that takes the value of 1 if Rep. i is an eventual adopter, and 0 otherwise 𝛽2 is difference-in-differences estimator that captures adoptions effect on voting orientations
Methodology • Authors ran 6 models • Model 1: Fixed effects (FE) with 2SLS specification • Model 2: Ordinary Least Squares (OLS) with 2SLS specification • Model 3: Zero-one inflated beta distribution (ZOIB) specification (also used in pol. sci.) • Models 4-6: similar as models 1-3 above but using political misalignment as outcome var. • Model features: • The fixed effects controlled for observed and unobserved time invariants such as age, gender, longevity of service, and constituents’ characteristics across the Representatives.
Results • Spectrum of scores ranging from -1 to +1, with -1 representing the most liberal Representative and +1 representing the most conservative Representative • Compared to non-adopters, eventual adopters had much lower voting orientation before they adopted Twitter • Adopters became more conservative after joining Twitter. • Adoption by Reps. From less conservative districts was slightly higher than that of Reps. From more conservative districts. • Among adopter districts, political misalignment becomes 14.1% smaller after the adoption.
Conclusion • The authors set out to examine whether the adoption of Twitter by U.S. Representatives in Congress makes them more likely to vote in line with the political ideology of their constituents. • Using their estimation model with instrumental variables, they applied three different statistical methods to the data. • They determined that the adoption of Twitter, did indeed, direct the Representatives to vote more in line with their constituents.
Limitations • Limited to the sample of U.S. House of Representatives • Similar names in the ‘name-mention tweets’ could distort accuracy of dataset • We don’t know for name-mention and handle-mention tweets if those were sent by the actual constituents. • Need to better understand the politician network in social media. • Only used Twitter, could extend to other OSNs.
Fixed Effects vs Differences-in-Differences • The fixed effects model assumes • The differences-in-differences model makes a similar assumption but conditions on a group level instead of an individual level effect.