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The Value of a Good Idea: Protecting Intellectual Property in an Information Economy (Taking Control)
Description This is an amazing book. I've bought and read dozens of books on IP issues: copyrights, trademarks, trade secrets, customer lists, etc. I'd never found one book that dealt with everything until one of my clients suggested this one. It's long but thorough. It's written in plain English. And it's especially good on trade secrets, proprietary information and things like customer lists. The authors understand the difference between the things small businesses or individuals need to know and the things giant companies care about. Most IP books are for laywers and big corporations. This one is for everyone else.