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Welcome!. March 2014. Consumers are increasingly saying that the Future is about ME. Serve me. Empower me. Listen to me. Know me. 5 pointers to Indian retail industry. Consumers are changing Consumption patterns are changing thanks to channels Borders are breaking
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Welcome! March 2014
Consumers are increasingly saying that the Future is about ME Serve me Empower me Listen to me Know me
5 pointers to Indian retail industry • Consumers are changing • Consumption patterns are changing thanks to channels • Borders are breaking • Size is no guarantee for success • The industry can thrive only by collaborating
Things to think about : Purchase process “Found it. Can you pay for it…?” New purchase paradigms – through multi channel.
Winning in the market place Knowing the customer Owning the customer Not permitting the buying experience to be commoditized Balance between Influencer / Payor / Customer
Retail Leaders Welcome!