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By opting for natural cosmetics, you are becoming a better feminist because you are not giving into the delusional belief spread by cosmetic companies that your hair need a particular shampoo because they lack the shine and strength.
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Feminism is symbolic of naturalism. If you are a feminist, you are not a victim of social dilemmas but a vivid representation of self-worth and self-esteem. You are conscious about your personal identity and confident in your own skin. You do not give into the propaganda and brainwashing techniques of the advertising companies that strip you off your own skin. If you are a true feminist, then you are not marring your self-worth by falling prey to the false percepts and self-shattering ideologies of the marketing companies. Instead you take control.
By opting for natural cosmetics, you are becoming a better feminist because you are not giving into the delusional belief spread by cosmetic companies that your hair need a particular shampoo because they lack the shine and strength. Instead, you make an ethically and morally correct decision. You decide to go green on the outside and that just shines you on the inside.
How do natural cosmetics enhance your self-image? They give you the reassurance that you are beautiful and therefore, you must not harm yourself through the chemicals that can only do worse. The marketing companies featuring gimmicks are merely playing with your belief system. They are blinding you from your personality and pushing towards constructing a distorted self-identity. For instance Photoshop is setting unrealistic standards for women, adding to their arousal levels over obesity. Most of the artificial makeup advertisements focus on how something is lacking which can be bought back through the use of an artificial product.
Some advertisements focus on the 'back-to-nature' concept while others replace nature with nurture. In other words, artificial products reveal the real you. Amidst all this hustle bustle and shallow prevalence in the society, your identity is lost. Natural products rescue your disappearing identity. The natural cosmetics are not 'trying to bring back or replace'. They are highlighting the real you. The natural products do not operate on the notions of imperfection. They are based on acceptance of one's self and therefore, making choices that would serve us well.
Resources: http://www.eywanatura.com/ http://ezinearticles.com/?Natural-Cosmetics-Arent-Just-Greener---They-Make-You-a-Better-Feminist,-Too&id=8713526