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Welcome to

Welcome to. THANK YOU TO OUR SPONSORS!. Leveraging Technology. 580.309.0229. s tillwatercommunityconnection.com s herryroden.com 405.612.4593 sherryroden@gmail.com. What you’ll learn today: The #1 Thing You Must Know Before You Can Leverage Technology 5 Hot Tips for E-mail Marketing

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Welcome to

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  1. Welcome to THANK YOU TO OUR SPONSORS!

  2. Leveraging Technology 580.309.0229

  3. stillwatercommunityconnection.com sherryroden.com 405.612.4593 sherryroden@gmail.com

  4. What you’ll learn today: The #1 Thing You Must Know Before You Can Leverage Technology 5 Hot Tips for E-mail Marketing 5 Social Media Best Practices 5 Hot Tips for Facebook Marketing

  5. The #1 Thing You Must Know Before You Can Leverage Technology

  6. Ideal Client

  7. 5 Hot Tips for E-mail Marketing

  8. Continuously Build Your List • Communicate Regularly • Master Writing Subject Lines • Write Like You Are Talking to a Friend • Monitor Your Stats

  9. 5 Social Media Best Practices

  10. Choose 1-2 Platforms to Use • Learn to Use the Platform Correctly • Brand Your Accounts • Develop an Editorial Plan • Create Synergy

  11. 5 Hot Tips for Facebook Marketing

  12. Review Your About Section • Understand How the News Feed Works • Tell Your Fans What to Do • Learn How to Use Facebook Ads • Build Relationships

  13. Action Steps • Determine/Evaluate Your Ideal Client • Review Your E-mail Processes • Review Your Social Media Accounts • Does your ideal client hang out on the platforms you are using? • Are your accounts branded? • Do you need to create synergy? • Develop an Editorial Plan

  14. Resources sherryroden.com Master Facebook Marketing Course Starts May 13 Facebook.com/nonprofits johnhaydon.com/2013/05/powerful-updates-from-nonprofit-facebook-pages/ Social Media for Social Good by Heather Mansfield The Networked Nonprofit: Connecting with Social Media to Drive Change, by Beth Kanter & Allison Fine

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