1 / 9

Global Marketing Management Exam #3

Global Marketing Management Exam #3. MKTG 3215-001 Spring 2013 Mrs. Tamara L. Cohen. Class # 27. Global Marketing Management MKTG 3215-001 EXAM # 3. FIRST write your name: on exam paper AND on Scantron. Student Name :. #2.

keaton
Download Presentation

Global Marketing Management Exam #3

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Global Marketing ManagementExam #3 MKTG 3215-001 Spring 2013 Mrs. Tamara L. Cohen Class # 27

  2. Global Marketing Management MKTG 3215-001EXAM # 3 FIRST write your name: on exam paper AND on Scantron Student Name: #2

  3. SECTION 1: Multiple Choice(1 POINT per question)24 questions • ALL questions in this section must be attempted. • Fill in your answers on the Scantron sheet: Only ONE mark O per line: A, B, C, D or E in each question. If more than one answer is marked no credit will be given.

  4. SECTION 2: Fill in the Blank(1 POINT per blank space)22 questions • ALL questions in this section must be attempted. • Write your answers into the spaces provided.

  5. SECTION 3: Short Answers (3 POINTS per question)10 questions • ALL questions in this section must be attempted. • Write your answers into the spaces provided.

  6. SECTION 4: Long Answers(8 POINTS per question)4 out of 8 questions • You have to answer ONLY 4 of the 8 questions. • Write your answers into the spaces provided. Use the back of the page if you need more space.

  7. Total Points Section Points 24x 1 point= 24 24x 1 point= 22 10x 3 points = 30 4x 8 points =32 TOTAL108 • Multiple Choice • Fill in the Blank • Short Answers • Long Answers (choice)

  8. Next classes: Group Project Presentations Please remember attendance on ALL presentation days is mandatory. BE HERE

  9. Wed, April 24 Costa Rica Mexico Philippines Mon, April 29 India Ireland Israel Mon, May 6 11 am - 1:30 pm Brazil Russia Singapore South Africa Taiwan GROUP PROJECT PRESENTATIONSREMEMBERHand in on your Presentation day :Final Report (hard copy & soft copy)Presentation (hard copy & soft copy) BE HERE Each Group’s Presentation should be 15 minutes long+ 3 minutes question-and-answer.

More Related