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The Fruits & the Pits. Using Focus Groups & Surveys for Collection Development. Introduction. Purpose: Collect information on what materials are used and needed in order to adjust the materials budget structure. Focus groups: Consultants?. Does it make a difference who moderates
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The Fruits & the Pits Using Focus Groups & Surveys for Collection Development BGSU Collection Development Unit
Introduction Purpose: Collect information on what materials are used and needed in order to adjust the materials budget structure. BGSU Collection Development Unit
Focus groups: Consultants? Does it make a difference who moderates the sessions? BGSU Collection Development Unit
Focus groups: Consultants? • Choosing a consultant: • Focus group experience • Library experience • Located in this region • Suggestions from other libraries BGSU Collection Development Unit
Focus groups: Developing questions… • What do we need to know? • Target: restructuring a budget • Broad librarian involvement BGSU Collection Development Unit
Focus groups: Developing questions… …For a fruitful discussion • Building Blocks • Grade the library • Director for a day BGSU Collection Development Unit
Focus groups: Organization • Who to invite? • Incentives • Personalized invitations BGSU Collection Development Unit
Focus groups: Organization • Response rate: • 52% Social Science • 36% Humanities • 13% Science BGSU Collection Development Unit
Focus groups: Summary findings • Users want MORE! • Interdisciplinary materials overshadowed BGSU Collection Development Unit
Focus groups: Summary findings • Preference for electronic resources • Opposition to the Book Depository • Future expectations are limitless BGSU Collection Development Unit
Focus groups: Advising the survey • Print/electronic continuum • Library as a place • Confusion about e-terminology BGSU Collection Development Unit
Focus groups: Advising the survey • Training issues • Interdisciplinary aspects • Distrust of book depository BGSU Collection Development Unit
Survey: Questionnaire • What to ask? • Brainstorming results • Focus group results • Biggest “information bang” for “space buck” BGSU Collection Development Unit
Survey: Questionnaire • Layout is “tight & bright” • Language is clear and jargon-free BGSU Collection Development Unit
Survey: Distribution • Who to include? • 1064 surveys sent to faculty • Departments sorted into “clumps” BGSU Collection Development Unit
Survey: Distribution • Return rate: 41% • 22% after first mailing • Nearly doubled after second mailing • Lowest “clump” -- 15% • Highest “clump” -- 65% BGSU Collection Development Unit
Survey results Harvesting the fruits of our labors at last BGSU Collection Development Unit
Survey results… • Databases: most often used • PrintBooks and journals: most widely used BGSU Collection Development Unit
Survey results: Electronic vs print • Books and e-books • Journals and e-journals • Indexes and Databases • Browsing in print or on screen BGSU Collection Development Unit
Survey results: Faculty focus • Teachers:use the library less overall, especially journals • Researchers:less satisfied with all formats of library materials and less satisfied overall BGSU Collection Development Unit
Survey results: Broad disciplines • Humanities:print orientation • Sciences:highest use of electronic • Social Sciences:similarities to both BGSU Collection Development Unit
Survey results: A few Pits… Researchers who like print are unsatisfied BGSU Collection Development Unit
Next time… Focus groups… Would we do it again? What about consultants? BGSU Collection Development Unit
Next time… …what would we change? • Reformat questions for data entry • Rethink questions that proved tricky • Allow PLENTY of time for planning! BGSU Collection Development Unit
Future directions… • Advise the budget process • Confirm “hunches” • Dollars spent on print vs. electronic • Importance of print/electronic by discipline • Showed use of BGSU/OhioLINK resources BGSU Collection Development Unit
Future directions… • Questions for departments: • Transition from print to electronic • Cancellation issues • Use of class web page • Relate usage data to survey results BGSU Collection Development Unit
That’s all folks! BGSU Collection Development Unit
We are… Linda Brown lbrown@bgnet.bgsu.edu Evron Collins ecollin@bgnet.bgsu.edu John Forsyth jhforsy@bgnet.bgsu.edu BGSU Collection Development Unit
…and… Julie Rabine jrabine@bgnet.bgsu.edu Floris Wood fwood@bgnet.bgsu.edu BGSU Collection Development Unit
The Fruits & the Pits Any questions?? BGSU Collection Development Unit