The role of A&C in programming for and with adolescents

1. The role of A&C in programming for and with adolescents Advocacy and Communication Network Meeting Delhi, 3-4 December 2013

2. Information, communication and advocacy adolescent girls and boys

3. Key facts about adolescents (15-19 years) in India

4. Challenges of growing up female in India

5. Challenges of growing up female in India

6. Challenges of growing up female in India

7. Challenges of growing up female in India

8. A web of disadvantages

9. A web of disadvantages

10. A web of disadvantages

11. A web of disadvantages

12. A web of disadvantages

13. A web of disadvantages

14. Assets for adolescents and adolescents as assets

15. Assets for adolescents and adolescents as assets

16. Assets for adolescents and adolescents as assets

17. Assets for adolescents and adolescents as assets

18. Assets for adolescents and adolescents as assets No single intervention Need to make the links: • Education and health, WASH, child marriage, child labour • Nutrition and WASH, child marriage • Health and child marriage… Services and systems - social norms

19. Convergence of sectors and programmes

20. Strategic results for a long-term gender approach to enhance the status of girls in India

21. Synergies between approaches for adolescent development, survival, protection and participation

22. Information, communication and advocacy adolescent girls and boys

23. Communication, information and media for adolescents • Make information, media and communication tools available for adolescents: mass media, digital platforms (mind rocks and others), media of MoIB, interpersonal communication packages for adolescents, mobile phones, etc. • Use these media to communicate to adolescentsand provide information, knowledge and skills which help them to survive, develop, stay protected and participate • Develop innovative tools to transmit information to adolescents in the most impactful and effective ways

24. Communication and advocacy about adolescents • Advocate on behalf of adolescents: media campaigns to influence public opinions regarding issues affecting adolescent girls and boys, e.g. sexual violence, child marriage, child domestic work, migration, sanitation, etc. Use celebrities, promote new role models and enhance the status of girls • Initiate discourses with key stakeholders (especially the media) to create an enabling environment around adolescent issues • Develop media-friendly package on adolescents (Delhi)

25. Communication and advocacy by adolescents • Adolescents influence public opinions: Support adolescents to express their opinions in various media platforms (including digital) to influence public opinions. Lobby MoIB to provide space and resources for adolescent voices in public and private media platforms (Delhi) • Involve adolescent girls and boys in community development: Lobby tribal, rural and urban development departments to make platforms available for adolescents to voice their opinions and influence decisions regarding community development solutions. A&C can identify platforms and advocate with relevant ministries • Mobilization and civic engagement of children and adolescents: Participation, contribution and autonomy…

26. Over to you • What are your priorities for communication, information and advocacy for, about and by adolescents? • How should this be done? By whom? • What kinds of support do you need from Delhi?

27. Thank You