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Alberta’s Potential for Functional Foods & Natural Health Products

Agri-Business Expansion. Alberta’s Potential for Functional Foods & Natural Health Products. Dr. Susan Lutz 05 May 2006 AAEA VISIONS 2006 Red Deer, Alberta. Outline. Definitions & Regulations Industry Profile Future Expansion. Functional Foods.

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Alberta’s Potential for Functional Foods & Natural Health Products

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  1. Agri-Business Expansion Alberta’s Potential forFunctional Foods &Natural Health Products Dr. Susan Lutz 05 May 2006 AAEA VISIONS 2006 Red Deer, Alberta

  2. Outline • Definitions & Regulations • Industry Profile • Future Expansion

  3. Functional Foods • not legally defined in Canada • consumed as regular foods • physiological function beyond basic nutrient content

  4. Claims • Nutrient content claim • good source of calcium • development of healthy bones • Functional claim • reduces the risk of osteoporosis

  5. Canadian Claims calcium - osteoporosis sodium - hypertension fruits & vegetables - cancer fat / trans - heart sugar - tooth decay

  6. Natural Health Products • modify organic functions to maintain or promote health • restore or correct organic function • diagnose, treat, prevent disease or symptom of disease • included and excluded lists

  7. Examples • plant or plant material • alga • bacterium and probiotics • fungus • non-human animal material • isolates and extracts • vitamins, amino or fatty acids, minerals • synthetic duplicates

  8. NHP Licenses • Site license • manufacture • package / label • import • Product license • manufacturer, seller, importer • NPN #…..

  9. Site Licenses • AOR • Banner Pharmacaps • BioPak • Capsol • Direct Integrated Transport Systems • Good for You Canada Corp. • Health Canada First Nations & Inuit Health Branch Dist. • Herbalife of Canada • Nature’s Way of Canada • Pro-ma Systems (Canada) • Royal Elk Products

  10. Alberta’s FF/NHP Industry • Profile project • AAFRD + InnoVisions • 20 companies interviewed • sales, employees, markets, expansions • SWOT

  11. Alberta Snapshot • Growth stages: • 1 product feasibility • 1 proof of concept • 4 processing scale up • 10 manufacturing • 4 growth stage

  12. Alberta Snapshot • 60 % are small (1-25) • 35 % are mid-sized (26-100) • 5 % are large (>100) • approximately 350 employees

  13. Alberta Snapshot • $35 million in sales • 13 processing in Alberta • 45 % are exporting products • US biggest market • 24 patents held • $20 million recent investment in capital equipment

  14. Alberta Snapshot • utilize government funding • 7 IRAP • 4 AVAC • 6 AAFRD • 1 AED • 3 AAFC

  15. SWOT - STRENGTHS

  16. SWOT - WEAKNESSES

  17. SWOT - OPPORTUNITIES

  18. SWOT - THREATS

  19. ALBERTACOMPANIES

  20. Manufacturers - FF • Omega-3 Eggs • through feed • Omega-3 Milk • through feed • through food product formulation • Labeling • nutrient content • heart check

  21. Custom Manufacturers BANNER PHARMACAPS (CANADA) INC. Located in Olds, Alberta, Banner Canada’s manufacturing and containment facilities meet all requirements of current Good Manufacturing Practices (GMP). Gel caps

  22. BIO PAK Custom Manufacturers A leading contract manufacturer and packager of dietary supplements and pharmacueticals. Edmonton

  23. Manufacturers - FF Bars Low glycemic index

  24. Active ingredients include colloidal oat extract containing aveanthramides, anti-oxidants, beta-glucan derived from high fibre oat bran, and oat oil. Ceapro is also the producer of the AccuScreen diabetes test kit for the early detection of type 2 diabetes and impaired glucose tolerance.  Manufacturers

  25. Manufacturers - NHP COMMERCIAL EXTRACTIONThe world's most modern SFE commercial extraction facility. Cost-effective, selective, solvent-free, with fractionating capability to meet your customised requirements. NORAC SFE INGREDIENTSFlavors, Oleoresins, Essential Oils, Colorants, Functional Oils, Antioxidants, Pharmaceuticals, Fat-modified foods.

  26. Manufacturers - NHP ChemBioPrint technology Cold FX

  27. Manufacturers - NHP Advanced Orthomolecular Research Calgary A O R … advanced supplement formulator…

  28. Manufacturers - NHP Sangudo elk antler products custom processor

  29. Laboratory Services • Norwest Labs • Enviro Test Laboratories • SciMed • PBR Laboratories • Midwest Laboratories

  30. Consultants • Management • Business and strategic planning • Feasibility studies • Good manufacturing practices • Labeling • Environmental assessments • Training and facilitation

  31. Future Industry Expansion • Existing companies • Emerging companies • New R&D spin-offs

  32. Emerging Manufacturers Viscofiber – beta-glucan concentrate

  33. Emerging Manufacturers Oligosaccharides from starches Pilot plant Edmonton Research Park

  34. Research & Development • University of Alberta • University of Calgary • University of Lethbridge • Olds College Centre for Innovation • Alberta Research Council • AAFRD

  35. Novokin Biotech Inc.focused on the development and commercialization of SimBioDAS® absorption screening technology for the natural health product and pharmaceutical industries. Research & Development Rhodiola rosea

  36. Research & Development • Immunoglobulin technology (egg antibody farming) • IGY Inc. • Isotech Research

  37. CLAIM DEVELOPMENT • AAFRD project • > 50 requested additional info • working with 17 companies • 9 nutritional content claims • 4 health claims • 4 both types of claims • 6 qualify for low trans fat • 6 looking into omega-3

  38. Questions ? susan . lutz @ gov . ab . ca 780 427 4530

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