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What are the Common Types of Print Media?
What is Print Media? Print Media may not be a complicated topic of Mass communication, but sure it is the important one. In the modern world of technology, everything is changing and advertising through print media remains at the top, although the mediums are revolutionized. It is the method to talk to a mass audience at a time in the printed form. Useful to communicate to the target audience. Can be expensive or sufficient depending on the medium. Fastest medium to reach the public.
Different types of Print Media Newspaper- Newspapers are the great, old and popular form of print media, where the advertisement cost is cheaper than the magazines. The categories are available catering to every type of audience differently. Billboards- Billboards are the print as well as digital media. They are installed on the roads where the audience can read to it easily. The text and the images make them more appealing than the other forms of media. Brochures- Brochures are the way of communication which is most commonly used by the companies and institutions. It includes their features, facilities, services provided and benefits etc. They are personally and non-personally given to the public.
Different types of Print Media- Continued Books- Books are the oldest form of medium to communicate with the public. The author expresses the required information and their point of view through the number of pages called a book. The topic can be varied as per the author. Magazines- They are also old, but the change keeps on happening. There are varied publications of magazines communicating to the larger number to the audience through the detailed articles and pictures. Flyers- Flyers are generally adopted by the small business to reach their target audience.
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