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Sony Pictures Digital Productions Fiscal Year 2010 Budget Overview March 4, 2009. Agenda. Page Number FY09 Q4 Forecast Update 4 - 5 FY10 Budget Overview 7 - 11 Imageworks Budget Revenue & Film Ultimates 13 - 17. FY09 Q4 Forecast Update.
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Sony Pictures Digital Productions Fiscal Year 2010 Budget Overview March 4, 2009
Agenda Page Number FY09 Q4 Forecast Update 4 - 5 FY10 Budget Overview 7 - 11 Imageworks Budget Revenue & Film Ultimates 13 - 17
FY09 Q4 Cost Savings Initiatives • Achieved savings of $1.3M vs. original FY09 Budget Challenge SG&A of $700K: • Savings were driven by $1M reduction in maintenance/repair, $300K in materials and supplies • Actions taken in response to Michael & Amy’s memo of October 31, 2008: • Eliminated overtime for non-production/overhead employees, producing $300K in annualized savings • Reduced T&E, creating savings of 14% for meetings/conventions expense • Saved 20% in consulting expense by terminating arrangements • Broader cost reduction initiatives commenced in March 2008 created $56M in savings for FY09: • Organization. Total savings: $43.2M • Reduced production and overhead headcount proportionate to shows in production. All new artists hired for run of production only (show hires) • Compensation. Total savings: $6.0M • Reduced average compensation levels by hiring a proportionately younger workforce through the IPAX program, benchmarking compensation against industry averages and establishing narrower salary bands for all employee categories. • Reduced fringe rates by redesigning employee benefits, including reducing non-contractual salary increases and bonus plans. • Efficiency. Total savings: $5.4M • Improved utilization by creation and implementation of headcount tracking tool • Gained significant production efficiencies through use of innovative rendering tool • Reduced production employee overtime • Facility & CAPEX. Total savings: $1.4M • Designing new office configurations to further increase density of existing space, accelerating termination of building leases • Eliminated underutilized office space, equipment and licenses • Reduced capital and maintenance expenses, including third party software spend for production
Explore new opportunities Focus on high margin/growth businesses FY10 Strategic Objectives • Prioritize Imageworks around needs of SPA & Columbia, becoming VFX resource for Columbia and using excess capacity to service third parties • Reduce facility size and continue to execute on and identify additional cost reduction initiatives at Imageworks • Manage visual effects business on a break-even basis, charging internal productions “at net cost” (no profit) • Increase SPE’s participation and success in family features market • CG animated films at the high end ($100M+, Hotel Transylvania) and mid-tier ($25-50M) • Animation/live action hybrids (Smurfs) • DTV sequels (Open Season 2) • Shepherd Aardman relationship for SPE (Arthur Christmas, Pirates) • Expand digital marketing services beyond SPE to third parties via Imageworks Interactive • Increase collaboration with Columbia on digital marketing
FY10 Budget Highlights – Changes since MRP • Cloudy with a Chance of Meatballs releases September 18, 2009: • Targeted at $85M DBO with 1.5 IBO multiple and breakeven at $78M • Expanded to include 3D: 65% of DBO and 20% of IBO assumed 3D • Open Season 2 released January 27, 2009: • Favorable $1.9M due to 21% better-than-forecast home video units sold at Walmart, an unprecedented sales volume for market/genre SPE title • Total IBO of $8.4M, $6.3M in Russia • Budget achieves $1.2M in new savings, above Cost Reduction Plan of $800K for Imageworks Interactive and SPDP corporate • SPI refocused production: • Total revenue of $155M includes 90% committed, 10% TBD • Production features a more balanced senior/junior mix through IPAX program and other hiring initiatives • Ongoing cost reduction initiatives (total incremental savings of $3.1M+ in FY10): • Ongoing organizational, compensation, efficiency, and facility & CAPEX initiatives begun in FY09 provide incremental savings of $1M • Organizational review and subsequent headcount reductions from eliminating redundancies create at least $2.1M in FY10 incremental savings • Further efficiency gains result from improved utilization of workforce through headcount tracking tool • Increased individual departmental and show budgeting accountability provides added overhead savings • Satellite Production: • Imageworks New Mexico provides $2.3M in savings realized through tax rebate as facility expands to 105 headcount in a short-term, rented facility. Costs have been dramatically scaled down from original plan that called for significant investment and build-out of a wholly-owned facility. • Continue to explore low-cost labor alternatives in India and Canada