1 / 28

Export Potential For Georgia Fruits and Vegetables

Export Potential For Georgia Fruits and Vegetables. Greg E. Fonsah Assistant Professor & Ext. Economist University of Georgia Tifton, GA 31793. BUSINESS/CORPORATE STRATEGY. FORMULATION PHASE (Deciding what to do) IDENTIFY OPPORTUNITIES AND RISKS.

kennan
Download Presentation

Export Potential For Georgia Fruits and Vegetables

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Export Potential For Georgia Fruits and Vegetables Greg E. Fonsah Assistant Professor & Ext. Economist University of Georgia Tifton, GA 31793

  2. BUSINESS/CORPORATE STRATEGY • FORMULATION PHASE (Deciding what to do) • IDENTIFY OPPORTUNITIES AND RISKS. • DETERMINE COMPANY’S MATERIAL, TECHNICAL, FINANCIAL AND MANAGERIAL RESOURCES. • PERSONAL VALUES AND ASPIRATIONS OF SENIOR MANAGEMENT OR OWNERS. • ACKNOWLEDGEMENT OF NONECONOMIC RESPONSIBILITY TO SOCIETY.

  3. IMPLEMENTATION PHASE(Achieving results) • ORGANIZATION STRUCTURE AND RELATIONSHIPS • ORGANIZATIONAL PROCESS AND BEHAVIOR • TOP LEADERSHIP/OWNER(S)

  4. ADVANTAGES OF EXPORT • BETTER CASH FLOW MANAGEMENT • INCREASE SALES • IMPROVED FIXED COSTS MANAGEMENT • BETTER USE OF EXCESS CAPACITY • BALANCE SEASONAL SALES TRENDS • MAKE UP FOR CYCLICAL DROP IN DOMESTIC SALES • EXPOSURE TO FOREIGN TECHNOLOGIES AND CULTURE • UNDERSTAND FOREIGN MARKE • IMPROVE GROWTH POTENTIAL & PROFITABILITY

  5. DO YOU HAVE ANY MARKET IN MIND? JAPAN

  6. WHY JAPAN? • SOCIAL AND POLITICAL STABILITY • JAPAN MARKET IS LARGE AND HIGHLY DIVERSIFIED • FOREIGN PRODUCTS ARE EN VOGUE • THE GOV’T ENCOURAGES IMPORTS AT ALL LEVELS, INCLUDING VEGETABLES • DEREGULATION IS CREATING MARKET ENTRY OPPORTUNITIES

  7. HOW CAN ONE SUCCEED IN EXPORTING TO JAPAN? • PRODUCTS SHOULD BE CUSTOMER ORIENTED • MONITOR MARKET CHANGES • FIND A RELIABLE PARTNER • PLAN TO MEET PARTNER FACE TO FACE • EXERCISE EXTREME PATIENCE • PENETRATE MARKET WITH LONG-TERM PERSPECTIVE IN MIND • COMPLY W/EXPECTATIONS AND OPINIONS OF IMPORT COMPANIES

  8. WHAT REQUIREMENTS MUST BE MET WHEN EXPORTING TO JAPAN? • FOREIGN EXCHANGE AND FOREIGN TRADE LAWS • CUSTOMS AND RELATED LAWS • OTHER LAWS AND REGULATIONS RELATED TO IMPORTS

  9. JAPAN VEGETABLE MARKET OVERVIEW

  10. CABBAGE AND LETTUCE

  11. VEGETABLES EXPORT TREND (000 TONS)

  12. TOMATOES AND PUMPKINS

  13. PEAS (000 tons)

  14. Western vegetables (000 tons)

  15. FRUITS (000 Tons)

  16. JAPANESE VEGETABLE PRODUCTION VOLUMES (000 TONS)

  17. Value Of Exported Vegetables To Japan (Million Yens) • 1993 = 78.2 MILLION YENS • 1997 = 106.9 MILLION YENS • WHAT A JUMP IN 4 YEARS?

  18. Major Exporters of Vegetables to Japan, 1993-1998.

  19. MAJOR FRUITS PRODUCED IN JAPAN (000 TONS)

  20. VALUE OF JAPANESE FROZEN VEGETABLE MARKET (million yen)

  21. Local Vs Imported Frozen Vegetables Market (tons)

  22. Frozen Foods Consumption (by weight)

  23. Selected Origin of Exported Frozen Vegetables (tons)

  24. Survey on Household Expenditures In Japan

  25. Popular Vegetables Market Outlets in Japan

  26. Reasons for Purchase Behavior

  27. Consumer Preference Survey

  28. THANK YOU QUESTIONS?

More Related