SmartSite Year in Review

1. SmartSite Year in Review Diane Buzzeo President & Founder

2. SmartSite Year in Review Overview of New Things in SmartSite • Product & Cart Page Enhancements • Load More • File Library • Enhanced Search • Customers Also Bought Enhancements • Promotion Enhancements

3. SmartSite Year in Review Overview of New Things in SmartSite • Currency & Geolocation • Accessibility Enhancements for ADA (Americans with Disabilities Act) • Associated/Multi Menus • Site Fan Enhancements • Worldpay & Tokenization • Sales Tax Solution

4. SmartSite Year in Review Product & Cart Page Enhancements • Enhanced Floating Cart for desktop and mobile sites

5. SmartSite Year in Review Product & Cart Page Enhancements • Horizontal payment bar with Credit/Debit Card and PayPal Buttons • Secure checkout header with clear checkout steps • Various shipping information field improvements (display additional address fields as a link to clean up page appearance)

6. SmartSite Year in Review Product & Cart Page Enhancements • Consumer Message in Floating Cart

7. SmartSite Year in Review Load More Functionality • Option to have a button on the bottom of a page to load more products • Navigational and search pages • Eliminates need for shoppers to click to the next page • Available on desktop and mobile • Scroll to Top option

8. SmartSite Year in Review Load More Functionality

9. SmartSite Year in Review File Library Functionality • Upload and manage files into the SmartSite Content Management System (CMS) without having to manually add them to the server

10. SmartSite Year in Review File Library Functionality Search for files File types Overwrite or backup existing files Drag and drop/select a file to upload Delete files in bulk

11. SmartSite Year in Review File Library Functionality • Acceptable file formats include: .gif, .png, .jpg, .pdf, .doc, .tif, .js • File details screen displays file name, date uploaded, file size, & URL • Add Title, Alt Text, Description, URL • Generate file HTML

12. SmartSite Year in Review Enhanced Search • More intelligent search built within SmartSite • Shoppers will find desired items easier • Choose multiple search fields for items • Choose the importance of each field (i.e. Boost Value) • Search by full-text, prefix, or wildcard • Item Scoring settings determine item search score

13. SmartSite Year in Review Enhanced Search • Advanced Script Scoring determines the most relevant items to display based on multiple settings • Search for items with or without spaces • Plural Word Analyzer on Menus • Menu Name Alias • Display only certain menu nodes for SmartComplete

14. SmartSite Year in Review Customers Also Bought • Shows more purchase options for customer • Displayed on item pages, item review page, or cart page. • Enhanced logic recognizes items that customers also purchased in other transactions • If there are no items to display, the section will automatically not be rendered on the page Customers Also Bought

15. SmartSite Year in Review Currency & Geolocation • When Geolocation and multicurrency are enabled, SmartSite will display the currency based on the anonymous (not logged in) user’s geolocation • Set currency for the country will be displayed on the site • If no currency is defined for the country, the site’s default currency will display • When a user is logged in, SmartSite will display the currency tied to their profile

16. SmartSite Year in Review Promotion Enhancements • Include or exclude certain countries from your promotion code • If the billing or shipping country is in the Countries Excluded from Promo field, the promotion will not be applied to the order

17. SmartSite Year in Review Promotion Enhancements • New Discount Methods for shipping • Maximum weight allowed for free shipping promotions Shipping Promos! Save $$$

18. SmartSite Year in Review Accessibility Enhancements for ADA • Keyboard Navigation on page elements (including strong keyboard focus indicator) • Screen reader accessibility on page elements • Descriptive Alt text on all images • Various other customizations and code improvements to achieve compliance with WCAG • Ask us how we can help you!

19. SmartSite Year in Review Associated/Multi Menus • Associate a new menu node to an existing menu • The new menu node will have the same URL, Site Fan, group (items), and meta data as the original • The new menu can be in a different location with a different name and page banner • Helps keep duplicate content for SEO under control

20. SmartSite Year in Review Site Fan Enhancements • Approved star ratings can now show on search results pages (setting to turn on or off) • Screen readers will now be able to announce star ratings to the user • Star ratings will now show half stars on item pages, search pages, and Search Autocomplete • Ex: If an item has a 5 star rating and a 4 star rating, it will show 4 ½ stars.

21. SmartSite Year in Review Worldpay & Tokenization • Worldpay, formerly known as Vantiv, is a leading payments provider. • Tokenization replaces confidential customer credit card information with identification symbols (“tokens”), making data much harder to obtain by hackers. • New settings seamlessly allow SmartSite to tokenize credit cards through Worldpay.

22. SmartSite Year in Review Ability Sales Tax Solution • Economic Nexus Law requires retailers to collect sales tax from states based on certain criteria, even if they do not have a physical presence in the state • Import tax table information into SmartSite and CCS OMS • Tables need to be maintained to keep tax rates updated – ask us how we can help you!

23. SmartSite Year in Review The Future of SmartSite • More ADA related changes • Item Review enhancements and changes • B2B functionality enhancements • And more!

24. SmartSite Year in Review