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Relational Organizing, also known as the COG method, is the most effective approach for union representation. This method involves building public relationships based on self-interest, mutual accountability, and strategic planning. Learn how to listen, plan, act, and evaluate to achieve successful outcomes in union organizing.
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At the end of the day It’s all about… ORGANIZING Back to Basics
RTSC Goals Engage our membership 2.Do real representation 3. Be relevant in members lives 4. Step up politically 5.Cultivate a culture of performance and recognition 6. Provide training for everyone with responsibilities
The Relational Organizing Method: “Organizing is providing people with the opportunity to become aware of their own capabilities and potential.” — Fred Ross, Sr.
THE most effective union representation is grounded on a proven logical method, “Relational Organizing.” Relational Organizing is also referred to as the Constant Organizing Goals method-“the COG method” All good “Organizing” is or includes “Relational Organizing.” Generalizations:
Generalizations: Building power based on mutual, shared self-interests. But it is not about “touchy feely” feelings. Organizing is about an outcome:
Generalizations: Relational Organizing: • Requires unions to build public relationships involving a quid pro quo interchange driven by self-interest and guaranteed by mutual accountability.
Nature of Relational Organizing Relational Organizing using the COG method is characterized by: • Listen: To build power and relationships. • Plan: To strategically plan and navigate the path from goals to the tactics.
Nature of Relational Organizing • Relational Organizing using the COG method is characterized by: • Act: To deploy the Strategies and employ the tactics • Evaluate: To assess and adjust the union’s collective, concerted actions.
Listen; Plan; Act;and Evaluate Nature of Relational Organizing A COG cycle consists of four logical, sequential steps:
"To have striven, to have made the effort, to have been true to certain ideals - this alone is worth the struggle." William Penn
Richard Boyd’s Iron Rule: “Never do for others what they refuse to do for themselves.” The COG Method All effective Relational Organizing includes: Saul Alinsky’s Iron Rule: “Never do for others, what they can do for themselves.” Or
The dynamic that always drives organizing is : thenEvaluate Escalate ➙ Agitate ➙ Educate ➙ Organizing Dynamics Drive Action Power
Effective organizing requires both thoughtful and sophisticated action and trained organizers. Feed-back and accountability must be an integral part of the action. Action Requires Accountability
An “Offensive Strategy” A “Defensive Strategy” A “Score Keeping” Strategy Strategic Components of Strategy Effective multi-faceted action requires at least three “Grand Strategies”:
Build power; and Exert power Strategic Components:The ACT Step The Offensive Grand Strategy employs relational and issue organizing to:
Legitimate union organizing & bargaining Protect organizing strategies and tactics Shift the balance of bargaining leverage Constrain the employers’ “bargaining” options Strategic Components:The ACT Step The Defensive Grand Strategy employs litigation to:
Promote compromise Memorialize organizing gains and losses in an enforceable contract Set the new status quo on wages, hours, and conditions of employment Strategic Components:The ACT Step The Score Keeping Grand Strategy employs bargaining to:
Assess the accuracy of their perception of members' goals Measure their progress toward objectives Assess and adjust their strategies Assess and adjust their tactics The EVALUATE Step The “EVALUATE” step where unions:
The big picture - the ONLY effective way a union can learn. The EVALUATE Step In the “Evaluate” Step, unions MUST consider & reflect on:
What did we accomplish? What did we fail to accomplish, yet? What did we do right / well? What could we have done better? What did we learn? The EVALUATE Step After each action, evaluate to determine:
Do we want to go there? Why? • How do we get there?
Continuous Organizing Goals Power, Knowledge & Experience Base