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FIJI FLAVOR. James Dye, Jeremy Burke, Brittney Merecki, Lauren Triplett. FIJI Water; A Background. David Gilmour began the Fiji Water journey in 1996. Distributes clean, pure water with artesian filtering/bottling. . Fiji Mission. Quality and Excellence in our product
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FIJI FLAVOR James Dye, Jeremy Burke, Brittney Merecki, Lauren Triplett
FIJI Water; A Background • David Gilmour began the Fiji Water journey in 1996. • Distributes clean, pure water with artesian filtering/bottling.
Fiji Mission • Quality and Excellence in our product • Communicating the passion and uniqueproperties of our brand • Continuing to invest in the future while preservingand cherishing the pristine source.
FIJI For the Environment • FIJI water has always been committed to environmental stewardship. • Persevering the purity and biological wealth of its virgin region. • Implements a large-scale rain forest conservation project in Fiji.
Environment Cont. Sourcing Locally • 95% of the packaging is produced on site or sourced from local vendors. • Over 95% of all waste generated at our plant is sorted and recycled. • The Yaqara Valley serves as the main water source. • Ocean freight liners is the most fuel-efficient and produces less emissions.
Marketing Advertising: • Magazines • Billboards • Internet
SobeLifewater Product Comparison Fiji Flavor
Fiji Flavor • Pure water, infused with natural fruit flavor native to the Fiji Islands. • Provides your body with • Silica: aids in bone formation • Fluoride: Prevents tooth decay • Bicarbonate: Balances pH levels • Electrolytes: balances body’s ions
Prices Promotion: BUY 2, GET 1 FREE!! Why not try all three flavors!? $2.00 $2.50 $3.00 $3.50 *Prices will vary upon location and business
Where can you get Fiji Flavor? • Grocery stores • Convenience stores • Starbucks • Vending machines • Or order directly from Fijiwater.com!
Target Audience • The health conscious • Green “Thinkers” • Students • Busy adults
Beyond FIJI • 1% of global sales are given back to support a number of environmental causes in Fiji, the U.S. and other parts of the world. • A growing network of like-minded sustainable-focused businesses and non-profit organizations.