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MULL-ing Over Teaching, Research, and Service: A Roadmap to Media Lab Sustainability. Brad Bachetti David Edgell Erika Silvas-Guerrero Keisha McKenzie Sarah Silvas Betsy Strosser. Overview. Research Strategy Prototype MULL User Results Teaching and the MULL Research and the MULL
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MULL-ing Over Teaching, Research, and Service: A Roadmap to Media Lab Sustainability Brad Bachetti David Edgell Erika Silvas-Guerrero Keisha McKenzie Sarah Silvas Betsy Strosser
Overview • Research Strategy • Prototype MULL User • Results • Teaching and the MULL • Research and the MULL • Service and the MULL • Recommendations • MULL Support for Teaching • MULL Support for Research • MULL Support for Service
Philip Barrios: Typical User • Scholar of Southwest literature • A little familiar with technology • Wants to videotape Southwest authors for teaching, research, and service activities • Wants to produce projects in one facility • Has several expectations from the MULL • Training • “Re-using” media products • Funding • Collaboration • Database
Teaching Goals • Course materials • Presentations • Instructional materials • Classroom activities
Activity 1: Lectures • Two varieties: • Audio: podcasts • Video • Media and storage servers • Support for recording, taping, or capturing • Media • Hardware • Software
Activity 2: Promotion • Encourage students to enroll in courses • Two kinds: • Electronic: web • Paper-based: flyers and posters • Support for product production • Hardware: printers or servers • Software: Document, graphic, and web design
Activity 3: Course Activities • Encourage student participation • Two kinds: • Electronic: HTML forms, Java/Flash apps • Paper-based: Worksheets and exams • Support for product production • Hardware: printing • Software: dynamic web applications
Option 1: U of M’s AIM Lab • Supports creation of instructional materials • Lectures: Product not process • Promotion: No support for paper-based outreach • Activities: Advanced web apps • Conclusion: No hosting for storage or media, but excellent software resources
Option 2: Michigan Tech’s Lab • Studies media and the classroom • Lectures: No media or storage support • Promotion: Severe lack of printing capabilities • Activities: Basic web applications • Conclusion: No support for physical materials, but excellent on-site technical support
Option 3: Clemson’s MATRF • Supports creation of instructional materials • Lectures: Product not process • Promotion: Necessary hardware and software • Activities: Variety of basic web and design software • Conclusion: On-site printing, adequate resources, excellent on-site and online tutorials
Option 4: Mich State’s MATRIX • Supports creation of instructional materials • Lectures: Client-based approach to media • Promotion: Advanced web options • Activities: Advanced web apps like database design and CMS • Conclusion: Professors cannot create their own material, excellent advanced web options
Research Goals • Increase research productivity and funding • Adapt and distribute research to the public • Improve graduate student acculturation and professional development • Increase resources that support an optimal work environment
Criteria • Can the MULL support departmental values and goals? • Can the MULL support current departmental research practices?
Research Activities • Individual conference presentations: Editing films into presentation audiovisuals • Collaborative journal articles: Analyzing texts with graduate co-authors Recording data from research participants • Departmental research colloquia: Incorporating new media into presentations
Professional contributions made by an individual Spread over four areas: The department The college The university The discipline at large Examples include: Being an advisor, committee member, or program administer Class visits Club sponsorship Lectures or visits to schools in the community Projects in conjunction with schools in the community Service
Service Goals • Considered the needs of Dr. Barrios • Looked at nine schools • Narrowed down to three by criteria • Criteria included: • The lab’s ability to facilitate an individual in meeting their requirement of service (opportunity and resources/equipment available). • The lab’s ability to provide assistance (training) to individuals to encourage continuous use of lab.
Options • The Digital Media Development-Medial Lab at the University of Colorado at Boulder • The Advanced Instructional Media Lab at the University of Memphis • The Dynamic Media Lab at the University of Nevada Reno
Activity 1: Facilitate service • The Digital Media Development-Media Lab at the University of Colorado at Boulder • Stocked with a range of equipment • Available portfolio with examples of services provided to enhance projects • The Advanced Instructional Media Lab at the University of Memphis • Stocked with a range of equipment • Provides examples of past projects • The Dynamic Media Lab at the University of Nevada Reno • Facilitates in creation and implementation of service project • Impressive lab as it is involved with many areas spread across the university
Activity 2: Providing assistance • The Digital Media Development-Media Lab at the University of Colorado at Boulder • “Brown Bag” Seminars • Hands on Training • The Advanced Instructional Media Lab at the University of Memphis • Traditional Training • One-to-One Training • The Dynamic Media Lab at the University of Nevada Reno • Help Desk and Support Centers • Computer Training and Smart Classroom Training
Recommendations for Teaching • On-site and online tutorials and troubleshooting • Capabilities for black/white and color printing. • Advanced web applications like Flash, Fireworks, Javascript, PHP, SQL, and XML. • Servers for web hosting, storage, and media streaming. • Variety and availability of document, web, video, audio, and graphic design software.
Recommendations for Research • Presentations • Video creation hardware • Film editing software • Co-Authored Articles • Digital, multi-use presentation systems • Colloquia • Media server
Recommendations for Service • If looking for a successful example to model we recommend - Digital Media Development –Media Lab (UCB) • Each lab model has elements to consider in building the MULL from the ground up. • Partnership of entities both within and outside the university setting.
Final Recommendations • Promote experimentation and collaboration • Offer on-site assistance • One-to-one • Collaborative group assistance • Database archive of faculty projects • Support electronic and paper-based activities