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It’s Time to Change

It’s Time to Change. SMBConnect TM Sponsorship Proposal. Concept. SMB Connect is a platform that would support SMB owners’ to attain growth by sharing their expertise with peers. 

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It’s Time to Change

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  1. It’s Time to Change SMBConnectTM Sponsorship Proposal

  2. Concept • SMB Connect is a platform that would support SMB owners’ to attain growth by sharing their expertise with peers.  • This platform will enhance their knowledge and would cater their requirements in Technology, Quality Management, Finance, Logistics, HR and Marketing.

  3. SMBConnect Event • It would bring together industry experts and business heads in an interactive platform, for the SMBs, to share, interact and learn. • Help SMBs in spotting opportunities identify new business areas and technologies. • Enable enterprises grow using cost-effective and reliable IT solutions and (Showcase) achievements of those organizations who have successfully used IT for business advantage. • Facilitate interaction between the SMB establishments and large players so that learning can take place through information and experience sharing.

  4. Key Topics To Be Discussed • The role of SMBs in the rapidly globalizing economy . • Strategies to boost the business environment for SMBs. • Banking and financial service innovations for SMBs. • Technologies that can impact SMB development. • How to motivate, inspire and drive business success?    • Logistics and Supply chain challenges for SMB owners • Connectivity and networking issues * Topics may change without any notice

  5. Event Flow • Industry keynote address by a senior member of the SMB community • Presentations by sponsors • Panel Discussion followed by Q&A session on issues relating to Finance, HR, Marketing and Technology • Felicitation of the keynote speaker and other key delegates from the SMB associations. • Networking Facility and 1-1 meeting schedule

  6. Delegate Profile • We will invite senior-level decision makers for SMB connect events. • Prior to acceptance into the event, each delegate would be profiled that includes an overview of their company, their organizational and personal budgetary responsibility, and overview of their key priorities and their primary purchasing intentions for the coming year • To achieve optimal success, we will ensure that all attending delegates meet a set of qualifying criteria. • The highest decision maker in their organizations. • Organization should have more than 250 employees • Their organization turnover between 25 – 250 crs • They should have an existing IT infrastructure of more than 50 computers/have a network • They should have an estimated spend/investment plan of more than 3 lacs in the immediate future.

  7. Target Segment & Profile Industry Profile Audience Profile • Industrial / Machinery Manufacturing • Pharmaceuticals • Telecommunications & IT • Oil & Gas/ Chemicals/Energy • Consumer Goods • Engineering • Auto Industry • Top Management: CEO, Director, CMD • IT & Finance Decision Makers: GM, CIO, CFO etc • Users & Influences Manufacturing Heads

  8. Marketing and Promotional Plan • SMB Connect event will be promoted through various media • Alliance • Industry bodies • Media • Internet/Online Marketing • E-Marketing • Website • Web Promotions • Direct Marketing • Direct Mailing • Telemarketing and Management • Media Relation

  9. Event Cites* • Phase 1 • Vadodara : 7th Nov 2012 • Ahmadabad : 9th Nov 2012 • Kanpur : 23rd Nov 2012 • Bhubaneswar : 7th Dec 2012 • Ranchi : 12th Dec 2012 • Phase 2 (Jan – Feb) • Ludhiana • Indore • Coimbatore • Hyderabad • Trivandrum * Subject to change

  10. Benefits for Sponsors • SHOWCASE New Products and Services • CREATE New Partnership & Alliances • REINFORCE Client Relations • GENERATE Qualified Prospects • INCREASE Brand Awareness

  11. Benefits for Sponsors • Face to face meetings with decision-makers from leading SMB owners in the selected cities making it the first phase of your sales lead generation. • Business meetings with decision-makers greatly reduce the use of company resources and aid in the reduction of the attending company’s sales cycle • Solidify new business relationships through presenting to a prequalified set of SMB decision makers. • Informal and formal networking opportunities with the elusive key SMB business heads.

  12. Sponsorship Categories - Diamond • This sponsorship package will include • Branding on all promotional & Event Material • Exclusive speaking session for 25 min duration • Can invite a customer for panel discussion • Part of panel discussion • Logo on Conference Backdrop • Brochure / handout to attendees • Table space for Demo • 1 customized email to complete invitee List and attendee list • Brochures/demo CDs, Sponsors Logo in conference kit • Sharing of Attendee list after the event.

  13. Sponsorship Categories - Gold • This sponsorship package will include • Branding on all promotional & Event Material • Exclusive speaking session for 15 min duration • Part of panel discussion • Logo on Conference Backdrop • Brochure / handout to attendees • Banners at conference venue • Brochures/demo CDs in Conference kit • Sharing of Attendee list after the event.

  14. Sponsorship Categories – Silver • This sponsorship package will include • Branding on all promotional & Event Material • Exclusive speaking session for 10 min duration • Logo on Conference Backdrop • Brochure / handout to attendees • Brochures/demo CD in Conference Kit • Sharing of Attendee list after the event.

  15. Sponsorship Associate Partner • This sponsorship package will include • Logo on Conference Backdrop • Part of panel discussion • Brochure / handout to attendees • Brochures/demo CD in Conference Kit • Sharing of Attendee list after the event.

  16. Organiser • SMBConnectTM is promoted by Redefine Marcom. • An independent Marketing Services organisation with proven expertise in delivering end-to-end marketing services for the technology sector. • Our strength is the knowledge and understanding of technology audience and the SMB market. • Our industry know–how and partnership approach helps us in delivering ROI based services. • Team members have experienced in delivering customized SMB events across India. • Advisor include industry experts

  17. Event Setup

  18. Backdrop

  19. Event Collatrals

  20. For More info contact:Project Manager: swadesh@redefinemarcom.comProject Director : sr@redefinemarcom.com Visit us at: http://www.smbconnect.in/ Connect :

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