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Welcome to the

Welcome to the. Big City Brainstorm. Julius Weinberg Acting Vice-Chancellor and President, City University London. Prof. Neil Maiden Academic Lead, Centre for Creativity City University London. Creativity and the UK Economy. Cox Review [2005]

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Welcome to the

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  1. Welcome to the Big City Brainstorm

  2. Julius Weinberg Acting Vice-Chancellor and President, City University London

  3. Prof. Neil Maiden Academic Lead, Centre for Creativity City University London

  4. Creativity and the UK Economy • Cox Review [2005] • Creativity vital to UK’s long-term economic success • UK business not realizing full potential of creativity outside creative industries • DTI highlighted • Competitive tools for firms and formal education • Enhancing supply of … management and business skills • Current economic climate • Smart thinking based on creativity more essential than ever

  5. Centre for Creativity in Professional Practice University-funded interdisciplinary centre • 2 years seed funding, creativity across all professional practices computing social sciences engineering Creativity in Professional Practice business community and health sciences arts law learning development

  6. Creativity skills Enablers Leadership Innovations Four Centre Activities Organizations • Launch new Masters • Innovation, Creativity and Leadership • Launch Oct 2009 for Sep 2010 • Teach creativity to all undergraduates • Cross-school teaching to all 1st years • Core creative problem solving skills • Step increase in creativity research • More interdisciplinary research • Institution-levelresearch bids • Research network • City as hubof creativity activities

  7. Roger Neill Centre Director

  8. Innovation: The Scale of the Problem • 80% consider innovation important • 4% rate their organisation superior at it Synectics survey, USA

  9. Leadership • The skill most lacking (No 1 at 44% overall) • More so in the public service sector (No 1 at 57%) Survey by The Director magazine, Institute of Directors, 2008

  10. Break the Rules

  11. Value Absurdity • “If at first, the • idea is not • absurd, • then there is • no hope for it.” • Albert Einstein

  12. Discovery “The real act of discovery consists not in finding new lands but in seeing with new eyes” Marcel Proust

  13. Work in Metaphors “The metaphor is probably the most fertile power possessed by men” Ortega y Gasset

  14. Experimentation “There is no such thing as a failed experiment, only experiments with unexpected outcomes” Buckminster Fuller

  15. It's all invented "What is now proved was once only imagin’d." William Blake

  16. Collaborative Idea Development

  17. Go Wishing Together

  18. Non-sense Creative Process Task Brainstorm Select Problem-solve Sense Action planning

  19. Groundrules for working together • Anything goes • Build, don't judge • Headline first ("How to...", "I wish...") • Share the airtime • Listen in two ways - to others and to yourself

  20. In/Out Listening In Out Speculations Lecture notes Ideas of others My ideas What I’m hearing What I’m thinking

  21. Task Headline How to rebuild the reputation of the UK’s financial services sector and the City of London as the world’s leading financial centre

  22. 15 September 2009 First anniversary of the fall...

  23. 14 September 2009 2nd anniversary of the Bank of England intervention ...

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