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Marketing

September Council 2013 Presented by. Marketing. September 2013. Edward Love. Topics. ALSA Monthly Social Networking O’Week Bags Goals. ALSA Monthly. To be sent out on the 15 th of every month. September edition has been published.

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Marketing

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  1. September Council 2013 Presented by Marketing September 2013 Edward Love

  2. Topics • ALSA Monthly • Social Networking • O’Week Bags • Goals

  3. ALSA Monthly • To be sent out on the 15th of every month. • September edition has been published. • Very minor committee focus, looking to LSS’s for contributions. • If any LSS’s would like anything added into the newsletter I can be contacted at Marketing@asla.asn.au

  4. ALSA Monthly • In order to source content, I will: • Ask the committee for any relevant submissions; • Search the LSS Facebook tag and directly contact LSS’s. • Send out a general council email calling for content. • All submissions will be due by the 12th of every month.

  5. ALSA Monthly • August • 45.6% open rate & 6.1% click rate • Total views = 120 + 16 = 136 • September • 43.7% open rate & 4.1% click rate • Total views = 118+11= 129

  6. Social Networking • Facebook • Instagram • Twitter?

  7. O’Week Bags • What would you like in them? • What do you expect form these bags? • How would you use them?

  8. O’Week Bags

  9. O’Week Bags - Issues • Delivery

  10. Goals • The main goal I have set for my self is that I would like to increase the amount of subscribers to ALSA monthly by 25%. We currently have 263 subscribers, I would like to get above 330 as a minimum. • I would also like to get the open constantly above 50%

  11. Questions?

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