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Basic Web site Design

Learn basic web design principles for a unified look and user-friendly navigation. Understand audience targeting, color psychology, and white space placement for an engaging website.

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Basic Web site Design

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  1. Basic Web site Design • PMEHS Web Design • Dr. Kerby

  2. Designing for the User Who is your audience ... • Who will read these pages? • Young people? • Old people? • Muscians? • Politicians? • Athletes? What is the purpose of the site?

  3. Consistent, Unified Look • Colors • Graphics • Layout • Navigation

  4. Color scheme examples: • Army Web site • Nick Jr. Web site

  5. Alignment • Consistent • Horizontal OR • Vertical • Left (easier to read) • Right • Center (eyes draw down the center)

  6. White Space • Types: • Active – separates content/images • Passive – blank areas that result in incomplete or mismatched shapes • Well placed white space makes a Web page easier to follow/read. • Recommended - 2:1 • Lycos Web page

  7. White space sample Active White Space Banner Passive White Space Navigation Text block Image Footer

  8. Organize long lists of information and links. • Microsoft Web site Or use a navigation bar . . . • Adobe Web site

  9. Organize Navigation • User friendly • Group like links together • Give links specific names

  10. Use of Color • Red – stimulates emotion • Green – inspires involvement or interaction • Gray – indicates lack of commitment or neutrality • Blue – shows calm and conservative • Yellow – shows cheerfulness and hope for the future, restlessness and change, feelings of anxiety • Purple – implies mystical quality • Black – indicates power and sophistication

  11. Online Resources • Usability First Web page design tips • Web evaluation form for secondary grades • Ten Good Deeds in Web Design

  12. Ten Good Deeds in Web Design • Place Name and Logo on every page • Provide a search box if Web site has over 100 pages. • Clear headings and page titles. • Use grouping and sections to make pages easy to scan.

  13. Use hypertext links for navigation. • Use thumbnails for catalogue pages. • Create relevant thumbnails. • Write clear link titles. • Add accessibility to users with disabilities. • Design sites in a way viewer will expect.

  14. Ten Good Mistakes in Web Design • Original Top Ten Mistakes • Top Ten New Mistakes • The REALLY Bad Web Page guide

  15. Basic Web site Design • PMEHS Web Design • Mrs. Kerby

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