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Intrapersonal Communication . Diyah Ayu Amalia Avina M.Si Avina.lecture.ub.ac.id. Intrapersonal ? . Definition of INTRAPERSONAL : occurring within the individual mind or self < intrapersonal concerns of the aged > <http :// www.merriam-webster.com /dictionary/ intrapersonal>.
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Intrapersonal Communication Diyah Ayu Amalia Avina M.Si Avina.lecture.ub.ac.id
Intrapersonal ? • Definition of INTRAPERSONAL : occurring within the individual mind or self <intrapersonal concerns of the aged> <http://www.merriam-webster.com/dictionary/intrapersonal>
Intrapersonal Communication • Communication with ourselves or our self talk (Wood, 2001 p 26) • Related with thinking – information processing
Intrapersonal communication? • Information processing within oneself
Intrapersonal communication takes place within a single person, often for the purpose of clarifying ideas or analyzing a situation. • Other times, intrapersonal communication is undertaken in order to reflect upon or appreciate something.
Sensation Catching or gathering stimulus Part of perception Sensation refers the immediate response of our sensory receptors (eyes, ears, nose, mouth, finger) to basic stimuli such as light, color, sound, odor, and texture(Solomon. 2004:45)
SENSATION www.themegallery.com
Perception Perception is the process by which these sensation are selected, organized, and interpreted. (Solomon, 2004:45)
Whats wrong? Perception or Sensation ? www.themegallery.com
Factor that affect perception www.themegallery.com
What Do You See? www.themegallery.com
1. attention • Mental process when one of stimuli has dominate in a person mind • Perceptual Selectivity - we notice only a small amount of what's out there, utilizing Perceptual Filters • Perceptual Vigilance - we tend to notice things immediately important to us • Perceptual Defence - we don't see what we don't want to see www.themegallery.com
Adaptation • Whether we notice things differently or even continue to notice them at all over time depends on how it registers with us in terms of
How much we notice and react to something also depends on the thing itself; its :
2. Functional Factor • Functional factor (personal factor ), based on the characteristic of a person who give response based on his/her past experience • ex : • @restaurant– 1. hungry 2. thirsty – looking for a different menu
3. Structural factor • Based on physical stimuli and neuron effect • Gestalt theory : if some one has perception about something, he/her percepting it as the whole thing • Organizing and interpretatingerceptual and cognition (Krechdan Crutchfield) www.themegallery.com
example Beautiful artist still beautiful even shdidn’t us a make up? Ugly artist If we tought that someone is ugly, we will say “she’s so ugly, otherwise she didn’t wear a make up) • example • Police man who steal something is more bad and pathetic than a regular burglar.
struktural factor from communication material that affected people : • Size : bigger is better – give more attention to a bigger thing • Position : left and right rightposition is better • Colour : coloured material is more attractive than B/W material • Contrast affected empowering the messages
stereotype • What people think about “Fixed pattern” for certain object characteristic. • Usually for negative meaning
selectivity • Selective perception because brain only can process several information – not all. It’s only choose the information that attractive to this person Car : • Brand name • Technical spesification • Colour • -body • - interior
Self concept • the beliefs a person holds about his or her own attribute and how he or she evaluates these qualities. • self concept : basically, a person has an individual attribute, a standar / ideal self that he/her think it should be appear on themselves, and evaluate the quality of thim/her actual attribute
MULTIPLE SELVES • We have as many selves as we do in different social roles.
Collective self • where the person’s identity is derived in large measure from his or her social group • Ex: beauty white skin, bright eye
SELF ESTEEM The positive of a person’s self concept vslow self esteem • Ex : feel confidence about herself vs cosmetic /plastic surgery addicted
FANTASY • Basically : people wanted to be look like their ideal concept • Gap bringing a prospect to fulfill the gap consume something
need (and wants) Need : urgent – should be fulfilled Want : something that people attracted and wanted to have or to do
Emotion • Psycological factors of a person feeling
INTERPRETATION • Interpretation refers to the meaning what we give for sensory stimuli (Solomon.2004:69). • a meaning from stimuli that we get • Different background- different ability to understand the stimuli- different interpretation
Bias - The Eye of the Beholder– • the potential for bias in interpretation is huge; at the base of all advertising strategies is the question, • "How will the potential buyer interpret it?"