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10 Unusual Ways to Advertise

10 Unusual Ways to Advertise. Create an ad that'll stick with your customers long after they see it. By Panita Permpongpanth Thitiporn Rintanalert Tuchaphong Chumsai na Ayudhya. Introduction.

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10 Unusual Ways to Advertise

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  1. 10 Unusual Ways to Advertise Create an ad that'll stick with your customers long after they see it. By Panita Permpongpanth Thitiporn Rintanalert Tuchaphong Chumsai na Ayudhya

  2. Introduction “There is no such thing as national advertising. All advertising is local and personal. It’s one man or woman reading one newspaper in the kitchen or watching TV in the den”, said the famous ad man Morris Hite.

  3. 10 Low Cost Ways • Door-hangers on doorknobs • Flyers under windshield wipers • Purchased word-of-mouth • Virtual showroom • Nighttime silhouettes • T-shirts and vests • Hand stamps • Publicity stunt • Self-publish a book • Spray-painted signs

  4. Door-Hangers on Doorknobs This method will produce results in direct proportion to the strength of your offer.

  5. Flyers Under Windshield Wipers If you need to reach the drivers of pickup trucks, orpeople in specific places, what better way than to send your doorknob-hanging team into parking lots with flyers to put under windshield wipers?

  6. Purchased Word-of-Mouth • Hire someone to be a walking ad and ride up and down in the elevators of tall buildings, stand at bus stops, wait at train stations, hang around in coffee shops and strike up conversations with strangers. "Have you tried that new deli over on 4th street? It's awesome." Sounds nuts, I know, but it works.

  7. Virtual Showroom Build a website to serve as a virtual showroom. It's one of the best advertisements there is. Use it when people call to ask details about your company, your products or your services. Make sure the virtual showroom is equipped with all the same tools and props as your physical showroom. You'll be shocked what it does for the conversion rate of inquiries.

  8. Nighttime Silhouettes • Logo showing on the side of the building in a part of town that has lots of traffic at night • Cheap in the long run

  9. T-shirts and Vests

  10. Hand Stamps

  11. Publicity Stunt • Seizes the public's attention • Golf Mongolia

  12. Self-Publish a Book • Prove yourself to be an expert • Make money not on the book, but because of the book

  13. Spray-Painted Signs

  14. Sources • http://www.entrepreneur.com/article/0,4621,326697,00.html • http://www.bmwusa.com/vehicles/6/default • http://www.richmondrootsrevival.com/flyer.jpg • http://www.staromat.ch/fotoalbum/flyer/bilder/pele05.jpg • http://www.epica-awards.org/assets/epica/2004/finalists/print/images/28040%20%20%20Guardian%20Venue%20rgb.jpg • http://www.sudsgear.com/ProductImages/rb-redbull/RDBLG-redbullgray-l.jpg • http://hometown.aol.co.uk/John%20jag%20gordon/xlshirt.jpghttp://www.yogacentral888.com/thai-massage-flyer.jpg • http://www.saar-gym-boxen.de/flyer_wmreise_march06.jpg • http://www.amazon.com/gp/product/0385512902/102-7368477-2345719?v=glance&n=283155 • http://www.adintrend.com/show_ad.php?id=802

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