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Advertizing Strategy for A Start-Up An efficient advertizing strategy is key to the success of a start-up. Follow these steps to formulate a successful advertizing strategy for your start-up. Set Goals: The goals may be defined by what you want to achieve such as raise brand awareness, acquire new customers, etc. Outline The Strategy Define Target Audience: Define the audience for your campaign by including factors such as age, gender, location, income, etc. Market Placement: Understand the demand and supply analytics of the market and place your products effectively in comparison to your competitors. Determine Budget: Create your marketing budget after considering your operational costs and revenue forecasts. Choose Right Channels To Reach Your Audience Email Social Media Content Marketing Offline Marketing Business Website Measure The Success of Advertizing Strategy Set advertizing KPIs Test Results Against KPIs Use Effective Analytical Tools Make Necessary Changes & Repeat Process Greater Killeen Chamber of Commerce www.killeenchamber.com One Santa Fe Plaza Drive PO Box 548 Killeen, TX 76541 Phone: (254) 526 - 9551