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“ Red and green should never be seen, except with yellow in between ”. Colour. Theory & Creativity. The Importance of Colour. The expression of colour is what photography seeks to capture.
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“Red and green should never be seen, except with yellow in between”
Colour Theory & Creativity
The Importance of Colour • The expression of colour is what photography seeks to capture. • As a photographer this is fundamental to what you do, so understanding how it works from a scientific, theoretical, publishing and creative point of view is important.
The Science Bit… • The human eye is made up of RODS and CONES. • CONES identify COLOUR (RGB) • RODS identify INTENSITY • Varying intensities of each colour combine to make the… SPECTRUM OF COLOUR
CMYK(Secondary) • A mix of TWO primary colours. • CYAM, MAGENTA, YELLOW • Can include others such as BROWN which is a dark YELLOW (still a mix of Red & Green).
TERTIARY • A mix of all THREE primary colours. • Or a mix of TWO secondary colours.
The Technical Bit… • WHITE BALANCE determines how your camera defines colour. • Auto, Cloudy, Daylight, Flash, Fluorescent, Shade, Tungsten & Custom
The Use of Colour in Art… • Historically, specific colours have held different meanings. • Red is power and aggression. • Brighter colours (yellow, orange) represent warmth. • Cool colours (blue, green). • Black represents the dark side. • When someone is angry they "see red”. • When someone is afraid or "chicken" they are called "yellow”.
Joy, happiness, betrayal, optimism, idealism, imagination, hope, sunshine, summer, gold, philosophy, dishonesty, cowardice, jealousy, covetousness, deceit, illness, hazard and friendship. Excitement, energy, passion, love, desire, speed, strength, power, heat, aggression, danger, fire, blood, war, violence, all things intense and passionate. Peace, tranquility, cold, calm, stability, harmony, unity, trust, truth, confidence, conservatism, security, cleanliness, order, loyalty, sky, water, technology, depression, appetite suppressant. Power, sexuality, sophistication, formality, elegance, wealth, mystery, fear, evil, unhappiness, depth, style, evil, sadness, remorse, anger, anonymity, underground, good technical color, mourning, death (Western cultures).
Task… • In pairs, describe your image using the type of words we have just looked at (see handout) • Eg. “a stormy scene has been created by contrasting deep, dark tones of grey, blue and violet with lighter blues in the background” • Use lots of description words… (see handout)