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Facebook. More popular than Arab newspapers . Discussion. Do you use social networking sites like Facebook ? Which is the best social networking site ? What do you use these sites for? Are sites like these a waste of time? Can these sites be used in positive ways? Give examples
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Facebook More popular than Arab newspapers
Discussion • Do you use social networking sites like Facebook? • Which is the best social networking site? • What do you use these sites for? • Are sites like these a waste of time? • Can these sites be used in positive ways? Give examples • What other kinds of thing do you read and write? How much? How often?
Vocabulary • The survey confirms what the researchers thought. • proves, supports • Facebook has more subscribers in the Middle East than newspapers. • People who sign up to use or receive a service
Vocabulary • The circulation of Arab newspapers is decreasing. • The number of sales of a newspaper or magazine • While sales of weekly newspapers are remaining steady, sales of the dailies are much lower than a few years ago. • A newspaper which is published daily/everyday
Vocabulary • Young people embrace change more quickly than old people. • Accept, start using/doing something because you like it • People don’t have time to meet new friends, so they have resorted to using Facebook. • Start using/doing something because there is no better way
Sentence completion • People in the Arab world are starting to use Facebook to ___________________ information. • Saudi Arabia has the _____________________ number of subscribers to Facebook after Egypt. • In the Arab region _________________ is increasing because the majority of people are young. • Facebook is a very useful tool for ____________________ who want to reach a large group of customers.
Numbers 1/3 300,000,000 14,000,000 15,000,0003,500,000 • How many people in the Arab world subscribe to Facebook? • How many Arabic, English and French newspapers are sold in the region? • How many people in Egypt use Facebook? • What is the population of the region? • What proportion of the population in the UAE use Facebook?
Matching headings – Paragraph 1 There are now more Facebook users in the Arab world than newspaper readers, a survey suggests. The research by Spot On Public Relations, a Dubai-based agency, says there are more than 15 million subscribers to the social network. The total number of newspaper copies in Arabic, English and French is just under 14 million. The findings seem to confirm the increasing popularity of the social interaction platforms in the region.
Matching headings – Paragraph 1 • Facebook can be used by for different reasons • Facebook is the most popular social networking site • Research shows social networking is increasing in popularity • The trend seems to be the same in all Arab countries • There are advantages and disadvantages to using Facebook
Matching headings – Paragraph 2 Spot On Public Relations, a marketing and communications agency, says the figures show that such platforms are beginning to define how Arabs discover and share information. In Egypt alone, there are 3.5 million users, which is way beyond the circulation of any of the biggest dailies. Even in conservative Saudi Arabia, people have been quick to embrace Facebook. It is the country with the second-largest membership after Egypt. One-third of the population in the United Arab Emirates are said to be on Facebook.
Matching headings – Paragraph 2 • Facebook can be used by for different reasons • Facebook is the most popular social networking site • Research shows social networking is increasing in popularity • The trend seems to be the same in all Arab countries • There are advantages and disadvantages to using Facebook
Matching headings – Paragraph 3 The findings should come as no surprise. The majority of the region's more than 300 million people is young, and internet use is on the rise. In societies where political freedoms are severely limited, many have also resorted to Facebook as an alternative to the public sphere. But the survey does not provide a detailed breakdown of how it is used in Arab countries - for example how much of it is for chatting and making friends and how much is for political and social campaigning. But it contains valuable information for advertisers who want to reach the largest possible number of people.
Matching headings – Paragraph 3 • Facebook can be used by for different reasons • Facebook is the most popular social networking site • Research shows social networking is increasing in popularity • The trend seems to be the same in all Arab countries • There are advantages and disadvantages to using Facebook
Sentence completion • People in the Arab world are starting to use Facebook to discover and share information. • Saudi Arabia has the second-largest number of subscribers to Facebook after Egypt. • In the Arab region internet use is increasing because the majority of people are young. • Facebook is a very useful tool for advertisers who want to reach a large group of customers.
True / False / Not Given • There are almost 14 million English language newspapers sold in the Arab region. • False • Egypt has the most Facebook users in the region. • True • There are 300 million young people in the Arab world. • False
True / False / Not Given • Facebook has more information than newspapers about politics in the region. • Not Given • People use Facebook more for chatting than they do for social campaigning. • Not Given • Facebook is a useful business tool. • True
Ideas for writing - Brainstorm • Social networking sites like Facebook have changed the way we communicate and find out information. To what extent have these changes been positive? • Positive changes? • Negative changes?
