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AccuSports ®

AccuSports ®. We are your fast and accurate decision maker. Issue Facing NFL: Improving Game Officiating. Touchdown or at the 1?. 850 plays officiated incorrectly each season NY Times NFL researching blown calls NBC Sports NFL Admits Officiating Mistakes in Title Games

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AccuSports ®

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  1. AccuSports® We are your fast and accurate decision maker AccuSports Proprietary and Confidential

  2. Issue Facing NFL: Improving Game Officiating • Touchdown or at the 1? • 850 plays officiated incorrectly each season • NY Times • NFL researching blown calls • NBC Sports • NFL Admits Officiating Mistakes in Title Games • NY Times interview with NFL V.P. of Officiating Page 2

  3. “Football is a game of inches” • First down or not? Page 3

  4. How our RFID system works EyeRef Internet Internet Server AccuRef Local Server TV channels Triangulation Algorithm AccuRef • Instant results sent to referees, fans & TV channels

  5. Business Model & Markets NFL invest in system, then revenue share 50:50 Sell to TV networks $1M per season Sell apps to NFL fans: $27 per fan per year

  6. Revenue Model Fan base 50M Smartphone penetration 50% Fans subscription 25% of Smartphone users Revenue $100M split 50:50 with NFL Fans 17.2M viewers per NFL game Annual revenue to 5 networks $5M Split 50:50 with NFL TV networks NFL to invest in full capital cost of system • $100K X 32 stadiums NFL to invest in $320K annual ball upgrades NFL Pay-back in first full season Y3 ($8.5M) Stadiums

  7. Cost Model Engineering Engineering team 6 people Operations 9 people for stadium installation and training of NFL stadium staff for operation and maintenance

  8. Funding & Market Entry

  9. Market Entry

  10. Competitive Matrix AccuRef Page 10

  11. Exit Strategy • After successful launch to NFL, • Then sell the company • Sale price appx $50M (3X revenue in year) • Sell to a possible list below • TV Sports Networks • Sports regimes or affiliates • Sports application developers

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