130 likes | 243 Views
2002 K-12 Trends of Note. George Warren Diana Richie Christian Childs. Trends and Emerging Concepts. Big Growth for K-12 – 1:1 computing coming soon. It’s all about the handheld!! Price points still too high. E-education systems are still very mis-understood.
E N D
2002 K-12 Trends of Note George Warren Diana Richie Christian Childs
Trends and Emerging Concepts • Big Growth for K-12 – 1:1 computing coming soon. • It’s all about the handheld!! Price points still too high. • E-education systems are still very mis-understood. • We have the chance to define e-education in the market • Equity investments have been targeted at this goal • Framework for digital content is critical for 1:1. • MS Encarta Classroom Server • Other content providers developing their own framework • Block Grant funding will alter how schools acquire technology – and how funding is reported against. Unclear how this will impact us, but likely to be good.
Why Handhelds? • Price point • Mobility • Functionality • Children are comfortable with the form factor • Lower costs than desktops/notebooks • Lower price point, but much higher volume
Handheld issues that need addressed • Small screen • Lack of input device • Battery life • Security concerns
iPAQ H3650 – If this is not the device that gets us to 1:1, then it looks very close USA Today 5.8.2001 "At River Hill, the experiment grew more quickly than expected -- from a single English class in October to the entire ninth grade now. With a 15-minute lesson, nearly all students and teachers were able to master the device. Glitches were tamed early: Cloudy days often interfered with cellular reception, so they switched from Palms to Compaq iPaqs, whose wireless network system is unaffected by weather."
1:1 Computing in K-12 Education • Education market is NOT saturated • Immense growth potential – 10:1 student to computer ratio • Certain price point must be achieved to facilitate move toward 1:1 computing • Unique opportunity to use volume to increase revenues even with dramatic drop in AUP
1:1 computing = BIG market growth and service opportunities • Our analysis correlates student to PC ratio growing to 1:1 within 5 years/8years/10 years • While popular market trends suggest a decrease in hardware spend – we think just the opposite. • Schools and parents want the movement to 1:1. We are not close – and schools are not ready for full blown IT. • Thin/Slim client technology fills the current need nicely. • Current IT infrastructure in schools are not ready for notebook implementation • Notebook Network schools typically difficult • Notebooks are not designed for rigors of classroom
Assumptions • Average Unit Price (AUP) is currently $1200 • Decreasing AUP based on 60% straight line decline over 8 years • Current ratio of students to computers is 10:1 • Total spent on IT based on 4% increase per year • Percentage spent on Hardware based on 5% decrease in expenditures from year to year
BonusPoints • K-12 Community • Powerful tools for communication, collaboration and continuous improvement • Customer Rewards • Customers earn points to be redeemed for Professional Development, Educational Software, Teaching Supplies, and Tools for Managing Student Performance
Web-based technology planning and assessment tool • Developed by tech planning experts • Provided by Compaq at no cost • Assess effectiveness of your tech plan • Templates for building complete technology plans and project plans • Tools for making E-Rate application easier