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Visitors coming to Wcs: 1.3M

Current Giving on Wcs.org (FY08). Average gift: $204. Visitors coming to Wcs.org: 1.3M. FY08 Donations: $150,000. Conversion Rate: .05 (3,943 Donors). Projected Giving on Wcs.org FY10. Average gift: $125. Visitors coming to wcs.org: 1.6M. FY10 Donations: $500,000.

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Visitors coming to Wcs: 1.3M

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  1. Current Giving on Wcs.org (FY08) Average gift:$204 Visitors coming to Wcs.org: 1.3M FY08 Donations: $150,000 Conversion Rate:.05 (3,943 Donors)

  2. Projected Giving on Wcs.org FY10 Average gift:$125 Visitors coming to wcs.org: 1.6M FY10 Donations: $500,000 Conversion Rate:.25 (3,943 Donors)

  3. Next Steps • Complete Landscapes and Species • Launch online Marketing Program • Engage Online Marketing Firm • Hire vacant positions • Launch Email Marketing Program

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