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Using Expert Systems to get Quicker to Market Peter Hoyland

Using Expert Systems to get Quicker to Market Peter Hoyland. www.bubblegroup.com. Six things I used to think. A good project manager will stop a bad project More planning delivers better results Gated product development is a filtering process

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Using Expert Systems to get Quicker to Market Peter Hoyland

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  1. Using Expert Systems to get Quicker to MarketPeter Hoyland www.bubblegroup.com

  2. Six things I used to think A good project manager will stop a bad project More planning delivers better results Gated product development is a filtering process There are no useful measures of NPD performance Lean does not simply translate from Manufacturing to NPD The more I knew, the better a project manager I would be

  3. A good Project Manager will stop a bad project ✗

  4. Passionate drive Dispassionate control Dispassionate control To do this guy’s job Passionate drive Don’t expect this guy

  5. More planning delivers better results ✗

  6. The truth: The more you can avoid needing to plan – the better the results

  7. Gated product development is purely a filtering process ✗

  8. If this is the rationale… 1 2 3 4 5

  9. Then why do so many companies seem to do this?

  10. 1 2 3 4 5 Business Case Business Case Marketing Marketing Supply Chain Supply Chain Sales Sales Technical Design Technical Design Increased Risk

  11. So what’s the status here? And now what is it?

  12. It’s really about visibility and control

  13. There are no useful measures of NPD performance ✗

  14. Return on Investment from R&D Average Consumer Goods and Food Telecommunications, IT, Media Logistics & Services Public and Professional Services Financial Institutions Electrical Eng. & Electronics Chemicals & Resources Engineering & Manufacturing Pharmaceuticals Construction & Equipment Aerospace Utilities • % hours spent on cancelled projects • Delays due to pilot plant availability • Delays due to Marketing not signing off results • No of Patent applications per quarter • % of times Gates are late.. Share of total sales generated by new products / Share of total sales spent on R&D Source: Arthur D. Little Innovation Excellence Study 2005

  15. A top down Lean Measure ✗ ✓ Project C Work Work Project A Project B Project C Project B Project A Time Time More projects done slower Most are later More WIP (Project Inventory = shaded area) Fewer projects done faster Non are later Less WIP (Project Inventory = shaded areas)

  16. Lean does not simply translate from Manufacturing to NPD ✗

  17. The Heart of Lean is making Continuous Improvement an Instinctive Habit Measure Embed Review Problem Solve

  18. The more I knew, the better a project manager I would be ✗

  19. Project task knowledge Process knowledge People Management skills

  20. Where does the expertise reside? Finance Commercial Technical Operational Project Management It’s vital that the expertise is captured within the process, not just in people’s heads

  21. A few directions for making best use of your system

  22. Dispassionate view of all facts

  23. Process, not project management

  24. Bottom up measures

  25. Expert system retain project knowledge

  26. Systems worth reviewing Bubble Innovator Innovation Framework Technologies Sopheon Accolade CA Clarity Gensight Planisware Planview peterhoyland@bubblegroup.com

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