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CupCrave Bakery by Emme O’Connell offers cupcakes, cakes, and sweet treats delivered to your doorstep in South Minneapolis. Customize your own cupcake with various flavors and toppings. Join us for an indulgent experience!
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CupCrave Bakery By: Emme O’Connell Hour: 5
Product & Service • The service provided is sweet treats delivered to hungry people. • Cupcakes & Cakes is the product being sold. Flavors range from chocolate, coconut, to pizza flavored treats. • You get to create your own cupcake just like yogurt lab! You choose cake flavor, big machines with variety of frostings, & topping station. Regular: $3 Large: $4.30 • Cakes made for events are also sold, prices vary.
South Minneapolis area, around 50th Lyndale or Uptown area Location
Competition • Woullett’s Bakery located on 50th Chowen, S. Minneapolis. Ranges from treats, cakes, cupcakes, pastries, & other things. • Sweet Retreat located on 50th France, S. Minneapolis. MAIN Competitor, mostly sells cupcakes & cakes only. Rated 4.6 stars, & cupcakes are sold $3 per. • Patrick’s Bakery on Chicago & Cafe located on 60th Lyndale, S. Minneapolis. Rating 4.4 Stars, & sells variety since it’s a cafe.
CupCrave bakery will also promote our shop by going to industry related tradeshows. • Flyers hung around area • We will pay people to let us advertise our cupcake shop on different sites or blogs • Social Media. Like Facebook, Instagram, Youtube. • Radio, email, website. Advertisment
Marketing • Target Market is Students, children & families of all ages, who enjoy sweet treats • CupCrave Bakery gives customers with middle, lower & upper income to enjoy our cupcakes with affordable prices & quality service & giving the customers an experience to create their own product, putting a smile on their face, coming back for more. • $ spent annually in bakeries in MN range from $3 million dollars, grows at an annual rate of 0.6% within 5 years. The trend for cupcake businesses has been growing as many more people are opening cupcake shops or bakeries. • rate increasing 3-4 for people with school educated children, money spent on Cupcakes & Cakes.
Management team • Experience includes worked with food before or in the food industry, has had a job before. Bakers need to be older than 18 & have a college degree in food science. Team members in front must know how to handle money, and experience working with children, other customers. • I need 4 bakers, decorators, many team members that will work in the front of the store, cashier, someone to handle all money finance, supervisors. • Sole proprietorship company, I run it by myself & I am my own boss. When I pass away, business will go to kids or most trusted worker
Find an exact location/facility • Create a menu for CupCrave Bakery • Advertise Bakery • Accumulate money to start up Business Present Plan Future Plan • Store opens • Management team is complete with employees for every job • Making or having a Balanced/Steady cash incomes • Business growth, several different locations • Sustainable