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Managing Transformation in Video Technologies and Consumer Experiences. Moderator: Jonathan Tombes Editor, Communications Technology. Panelists: Jeff Chen: SVP, Technology with Bright House Networks John Civiletto: Exec. Director, Core Video Engineering with Cox Communications
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Managing Transformation in Video Technologies and Consumer Experiences Moderator: Jonathan Tombes Editor, Communications Technology
Panelists: Jeff Chen: SVP, Technology with Bright House Networks John Civiletto: Exec. Director, Core Video Engineering with Cox Communications David Kline: CIO with Discovery Communications Chuck Pagano: EVP, Technology with ESPN Jeff Seebeck: VP, Product Strategy & Development with Cisco Phil Won: Sr. Director, Product Management with Time Warner Cable
Agenda: • The Changing Consumer • Demands on the Video Network Increasing • Standards Driving Transformation • Cable Creating Sustainable Competitive Advantage • Q & A
The Changing Consumer 3.2 Billion IP Devices in Homes by 2012 (IDC) VOD usage increased 32% between Q107 and Q308 (Parks1) Broadband households: 21% growth pa (Parks 1) Consumers want a personal and interactive TV experience (Forrester) Service Provider Connected Life at Home Digital media consumption growing 41% pa (Parks2) Tech Trends 30% of U.S. consumers would pay $65+/mo for N-screen service (TDG) Consumer Behaviors Consumers concerned about hardware cost and support (IBSG) Economic Effects U.S. consumers are staying home and watching SP video to save money (Parks1)
Demands on the Video Network Increasing Source: VNI forecast Source: VNI forecast Internet Video is driving bandwidth at 41% CAGR. By 2012, 90% of internet traffic to be video VOD traffic will be over 12X by 2012 over 2007. 55% of digital TV households will be HD in 2012, up from 34% in 2007
Technologies and Standards Driving Change MPEG-4 DTCP-IP ADSG 1 GHz EBIF