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Revolution Tour Awards Presentation – Men’s HP

Revolution Tour Awards Presentation – Men’s HP. Revolution Tour Awards Presentation – Women’s HP. Liquid Boardwear Partnership Key Points Grand Prix - Liquid Boardwear Youngest Rider Awards Copper – 7,500 in attendance Maddy Schaffrick Zach Black Mammoth – 12,500 in attendance

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Revolution Tour Awards Presentation – Men’s HP

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  1. Revolution Tour Awards Presentation – Men’s HP

  2. Revolution Tour Awards Presentation – Women’s HP

  3. Liquid Boardwear Partnership Key Points • Grand Prix - Liquid Boardwear Youngest • Rider Awards • Copper – 7,500 in attendance • Maddy Schaffrick • Zach Black • Mammoth – 12,500 in attendance • Maddy Schaffrick • Greg Bretz • Revolution Tour • 1,017 Athletes competed

  4. 5 Olympic Medals in Snowboarding • U.S. Olympic Team made up of all U.S. Snowboarding athletes (except Shaun) • Snowboarding Medals • Five Olympic Medals in Halfpipe and SBX • Seth Wescott and Shaun White repeat Gold • All U.S. Snowboarding halfpipe riders make finals

  5. U.S. Snowboarding Season Highlight Video Internal Use Only

  6. Media Coverage 2009-10 • 70+ USA Today feature stories/mentions • 25+ New York Times stories/mentions • 20+ features in Sports Illustrated on USSA Athletes • 2 cover shots on major magazines (Rolling Stone – Shaun White; ESPN Magazine – Shaun White) • National Magazine Coverage - ESPN, SI, Glamour, Mens Journal, Delta’s Sky, Outside, Seventeen • National TV/Radio appearances – Shaun White, Seth Wescott, Graham Watanabe, Lindsey Jacobellis, Louie Vito • Today Show, ESPN, 60 minutes, Fox Sports Hour, Morning Show, CBS News interview

  7. Men’s Journal, Holland/Watanabe USA Today, Clark SI, White Sports Illustrated, Teter SI, Watanabe Bleiler, Teter, Jacobellis,Clark Bretz, Hight SI, White USA Today, White USA Today, White SI, Clark SI, Wescott USA Today, Wescott Steamboat Magazine, Ladley and Gorgone SI, Teter

  8. Content Distribution • 4 hours on NBC • 9 hours on Vs. • 1st season in HD • Snowboard WC, Snowboard Grand Prix • Universal Sports • Coverage on TV/Web • 60 million homes • Sprint Mobile Content • Event highlights, news & athlete bio’s • 51,000 unique users • RSN • 60 min USSB shows • Athlete profiles • Fuel TV • Live coverage of Park City Grand Prix (Olympic qualifier) • 30 minute Grand Prix shows

  9. Brand Media Support $1,000,000+ in Media Value Print: Newsweek, SKI, Delta Sky, Snowboarder, ESPN, USA Today Digital: NBC, Versus, RSN, Delta Air Lines Web: Fueltv.com, Yahoo! banner ads Mobile: Sprint SnowZone Resort: Brand Connections (65 resorts)

  10. Snowboarder Section – Jan. ‘10 Grand Prix Series official program – Dec.’09 10,000 copies handed out at events Promotional Print Section

  11. 10/11 Grand Prix & Revolution Tour Plans • Revolution Tour • Hire Tour Director – Nick Alexakos • Dedicated operations and marketing staff • Align Revolution Tour with National SBX event • Web elements • Grand Prix/ World Cup • Stay with marquee venues: Copper, Mammoth, Telluride • Denver metro Big Air – snowboard/ski • Add ski pipe to Copper GP

  12. Potential 2010-11 Event Schedule Pro level competition U.S. Snowboarding Grand Prix - 12/10-11/10 (Copper Mtn, CO) Visa U.S. Snowboardcross Cup - 12/16-19/10 (Telluride, CO) Snowboard/ Ski Big Air - 1/26-27/11 (Denver, CO) U.S. Snowboardcross – 2/12/11 (TBD) U.S. Snowboarding Grand Prix - 3/4-6/11 (Mammoth, CA) Rookie level competition (Rev Tour) - TENTATIVE Jan 10-14, 2011- Rocky Mountain Jan 31- Feb 4, 2011 or Feb 14-18- Intermountain March 7-11, 2011- West Coast March 21- 25, 2011- East Coast

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