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Unleashing Customer-Led Innovation: Top Technologies 2017-2021

Explore the top emerging technologies for 2017-2021 that contribute to customer-led innovation and insights-driven strategies. Learn about intelligent agents, AI, cognitive technology, insight platforms, and edge computing. Discover how these technologies are reshaping business applications and customer engagement.

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Unleashing Customer-Led Innovation: Top Technologies 2017-2021

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  1. WEBINARThe Top Emerging Technologies To Watch: 2017 To 2021 Brian Hopkins, Vice President, Principal Analyst November 15, 2016. Call in at 10:55 a.m. Eastern time

  2. Firms’ thirst for innovative technology has not subsided Source: How To Budget For Workforce And Customer-Facing Technologies In 2016 And Beyond Forrester report

  3. ?

  4. You need to look at how consumers are changing Source: The Rise Of The Empowered Customer Forrester report

  5. The answer = customer obsession Source: The Operating Model For Customer Obsession Forrester report

  6. Three sets of five technologies stand out

  7. Emerging tech will unleash massive change Let’s review these five at a time.

  8. Five technologies will help you be customer-led

  9. Intelligent agents Brendan Witcher Craig Le Clair Jennifer Wise • The State Of Robotic Process Automation • Brief: Facebook Messenger Bets On Bots • The Business Case For Virtual Agents • The Future Of White-Collar Work: Sharing Your Cubicle With Robots • The Future Of Jobs, 2025: Working Side By Side With Robots • The Rise Of Intelligent Agents Intelligent agents, chatbots, digital assistants, and robotic process automation

  10. Intelligent agents will improve service and create efficiencies Source: The Top Emerging Technologies To Watch: 2017 To 2021 Forrester report

  11. How are firms investing? Base 163 enterprise architects; Source: Forrester’s 2016 Global State Of EA Online Survey

  12. What you need to know

  13. Five technologies will help you be insights-driven

  14. AI and cognitive technology Jennifer Belissent, Ph.D. Ted Schadler • Cognitive Engagement: A New Force Of Creative Destruction • Artificial Intelligence Can Finally Unleash Your Business Applications’ Creativity • Insights Services Disrupt The Data And Analytics Market Diego Lo Giudice Deep learning frameworks and services, cognitive computing services, natural language processing, and semantic discovery

  15. Artificial intelligence and cognitive technology are critical to being insights-driven and customer-led Source: The Top Emerging Technologies To Watch: 2017 To 2021 Forrester report

  16. How are firms investing? Base 163 enterprise architects; Source: Forrester’s 2016 Global State Of EA Online Survey

  17. What you need to know Source: Artificial Intelligence Can Finally Unleash Your Business Applications’ Creativity Forrester report

  18. Insight platforms Noel Yuhanna Brian Hopkins • Insight Platforms Accelerate Digital Transformation • TechRadar™: Big Data, Q1 2016 • Vendor Landscape: Insights Platforms, Q3 2016 • Big Data Fabric Drives Innovation And Growth Enterprise, business analytics platforms, insight application platforms; business insight solution platforms, big data fabrics

  19. Insight platforms accelerate your journey to become insights-driven Source: The Top Emerging Technologies To Watch: 2017 To 2021 Forrester report

  20. How are firms investing? Base 163 enterprise architects; Source: Forrester’s 2016 Global State Of EA Online Survey

  21. What you need to know Source: Insight Platforms Accelerate Digital Transformation Forrester report

  22. Five technologies support becoming fast and connected

  23. Edge computing Eveline Oehrlich Dave Bartoletti • Mobile Edge Computing Will Be Critical For Internet-Of-Things Success • TechRadar™: BT Infrastructure, Q2 2016 • Top Eight Technology Trends That I&O Pros Should Watch: 2016 Dan Bieler Mobile edge computing, cloudlets, fog computing, the industrial internet, SDN, and OpenNFV

  24. Edge computing will help you across the board, but through technologies higher in the stack Source: The Top Emerging Technologies To Watch: 2017 To 2021 Forrester report

  25. What you need to know

  26. Edge computing’s triplets “40% of IoT data will be ‘stored, processed, and analyzed at/or near the edge’ and that 50% of IoT systems will be ‘network constrained.’” Watch:

  27. How are firms investing? Base 163 enterprise architects; Source: Forrester’s 2016 Global State Of EA Online Survey

  28. “ . . . the next 10 years will generate an order of magnitude of more change than the past 10 years.” 2007 to 2016 2017 to 2026 Source: Will People Really Do That? Forrester report

  29. Brian Hopkins bhopkins@forrester.com Twitter: @practicingea Right-click and “Change picture”

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