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Introduction to Management Information Systems Chapter 00 Weblog

Introduction to Management Information Systems Chapter 00 Weblog. HTM 304 Spring 06. Exercise. Write the answer on a piece of paper for turning in. Read the material “Wikipedia - Blog” and answer the following questions What does the word “blog” stand for?

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Introduction to Management Information Systems Chapter 00 Weblog

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  1. Introduction to Management Information SystemsChapter 00 Weblog HTM 304 Spring 06

  2. Exercise Write the answer on a piece of paper for turning in • Read the material “Wikipedia - Blog” and answer the following questions • What does the word “blog” stand for? • What is a “vlog”? Is it a type of blog? • List several popular blog sites. • List several subjects people usually blog about. • Why blogs gain popularities in the new Internet age? • Can blogs be written by a mobile phone? What is it called?

  3. Who blog? What do they blog? • 8% of Internet users (about 12 million American adults) keep a blog • 39% of Internet users (about 57 million American adults) read blogs • Blogging population: young, evenly split between women and men, racially diverse • Preliminary topic of blogging After Class Reading: Pew Internet Report of Blog

  4. Growth and business opportunities • MySpace.com is reported in July, 2006 to be the most visited website, more than the old Internet Giants Google, MSN, and Yahoo • Google and Microsoft are fighting for the blog search engine business with MySpace.com • What is blog search egning? • Where to collect the money? • Ads? • Click-through donations? • Professional writers paid by journalisms? • More yet to be discovered. Discussion: As a web-based method, how Click-through donation can better perform compared to the traditional paid by word method? After Class Reading: Blogging for Dollars

  5. Corporate Internal Blogging Reading Material: Blogs at DrKW (HBS-case) • Read the HBR case and answer the following questions: • What are the technology requirements for a blog user? • What are some important aspects of blogs on political events? • What does RSS stand for? Explain. • Do employees in IT companies use blogsphere only to discuss issues about technologies? • Do companies normally let their employees to blog about any thing? • What is DrKW’s strategy in competing w/ larger rivals? • Why is collaboration & information sharing important for Investment Banks in the new Internet era? • Is IT support important for Investment Banks? Describe their job. • What do internal blogshpere do for DrKW? • How did Stuart Berwick, head of IT research, summarize the reasons why blogging is useful to DrKW?

  6. Blog Can Get You a Job? After Class Reading Material: Blog into a job (to be continued)

  7. Ethic Issues • People being punished by saying things inappropriate (e.g. Mark Cuban) • Mis-information (reading: Polluting the Blogsphere) • Bad information: Pornography • Parental Control – who should be responsible for kids meeting dangerous people online? • Plagiarism (reading material) • Beyond ethic: bloggers in jail • Think Life

  8. Lab: Register and Post • Step 1: email the professor your email address • Step 2: you will receive an invitation from the blogger.com  click the link to complete registration

  9. Register • Step 3: You are directed to the site asking you to register. • If you already has an account from blogger.com, you can log in • If not, you need to register a google account

  10. Create a Google Account • Fill in your information • Email: the email you received invitation • Select a password and confirm password • Choose a Screen name (your nick name online) • Word Verification & Terms Acceptances

  11. Ready to blog • If you succeed the above steps, you are directed to the dashboard. • You can post now.

  12. Compose Article and Publish

  13. A Blog Site Entries • Users’ entry: • Start from www.blogger.com • Log in to get to the dashboard for editing • Visitors’ entry • Start from the page link: http://misblog-fall2007.blogspot.com/

  14. Technology requirements • For a blogger • A computer w/ Internet Access • For a blogsite • Hardware • Servers, large storage space, Broadband equipments, etc. • Software • Key: Internet Forum software supporting “threads” • Web programming software, such as XML • Software that supports other features: video streaming, photo uploading, etc. • Networking • Internet is the key for the wide spread of blog • Some moblog needs telephone networking support Think: Based on the technologies that support blogsite, What is the difference of a blogsite compared to an online storage site?

  15. Lab Assignment • Internet Research on Blog related issues • You would get many • Select some article that interests you the most, post it on the site: • Briefly describe the issue • Add your own comment: • Why interesting? • What will be the impact on you, others, or the whole society? • What can be your response?

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