Elektroniska resurser: utmaning för dagens bibliotek

1. Elektroniska resurser: utmaning för dagens bibliotek Minna Koivumäki 19.3.2010

2. Greetings from London/ASA Conference 2010 • ASA=Association of Subscription Agents and Intermediaries • Scientific publishers and libraries attend the conference: • 2009 was the year of pessimism and uncertainty • Worldwide recession affected most the library world in the US where private universities had funds linked to stock market • The world’s libraries in common are struckling with increased budgets • Also many publishers have been trying to keep the yearly price increase at a lower level – ofcource – they also want and need to sell their stuff

3. Greetings from London/ASA Conference 2010 • Association of Research Libraries ARL, a nonprofit membership organization of 124 main research libraries in North America (USA + Canada) • Recession: budget cuts 2010 in for example in Harvard and Yale libraries are about 30%, back to 2007 stage, budget cuts also in the middle of the year • This causes severe problems in the libraries, must find many clever solutions to cope with the situation • Tendence from print to online • The situation in Europe is not as bad • “Try harder to get it right” but don’t cut on services – service is most important and customers react immediately if service level is decreased, hard or almost impossible to get the service level back afterwards

4. ALPSP survey 2009 • ALPSP = • The Association of Learned and Professional Society Publishers • Some figures from their survey

5. Are Librarians still happy with the Big Deal?

6. Are Librarians still happy with the Big Deal?

7. Looking ahead –the next 3 years

8. What is driving you to reduce Big Deal expenditure?

9. Greetings from London/ASA Conference 2010 • Shift happends already from big deals to better/new deals • Ideal for smaller libraries – yes, but also for big ones - more accurate e-access, better value for money • Is price&cost the sole measurement? The content itself must have value! • Core titles subsidise titles of low academic value • Small publishers are not in the big deals – lots of relevant high ranked material is missing • Inflexibility of big deals = inhibit library’s ability to develop collections to meet users’ changing needs - most important is that the library’s customers can access the material they need • The “thing” should be: Pay for what you really use – but how?

10. Greetings from London/ASA Conference 2010 • Libraries are not happy with the deals if the length and the content of the deal bound them too much - libraries don't have 'annual' opt out clause - multi-year contracts are not so valued any more • Is it possible to negotiate better terms? • Large scale cancellations will happend • Libraries cannot get additional funding this financial year so they will have to monitor carefully…

11. Greetings from London/ASA Conference 2010 • Do libraries have to cut their book budgets even more? In the future’s e-library it will be like this: Content = journal article or book chapter, who cares! (Now 47,8% of monographs are not used, 3,71% are circulated) • Now e-journals are taking money out of the books • We should see the future and create get new ideas and deals, LM informasjonstjänester has started negotiations with publishers – we all need new aspects, new views • Library managers are keen to adopt new forms of working more suited to the digital age • Library managers also recognize a need to go beyond measuring activity to demonstrating value

12. Greetings from London/ASA Conference 2010 • Librarians have some ideas how the big deals could be better and also what the future library’s new and better deals could be like • Not for its own sake ... but because the effective dissemination of research should matter to us all • What is really important becomes clearer • Anyhow buying power of different and maybe also new smaller consortia must be always considered • There remains a demand for services in the library’s world • Libraries and subscription agents/intermediaries working together is a way to a successful future - we can also show the new world to the publishers

13. Greetings from London/ASA Conference 2010 • Library is a research institute’s laboratory where the research is done, how good can it be? How will it be funded? How good IS that lab, what matters? • Library managers and staff could see the current difficulties as being an opportunity to rethink what ‘library’ means in the twenty-first century, (through benchmarking and performance indicators), and think more about the positive impacts of student learning, research performance and other key aspects of the organization • Is our research up here needed any more? If no substantial funding, will the research move to China and India? They are really growing fast and are the world’s 2nd biggest research community. (Mexico, Argentina and Brasilia also rising.) • Moving strongly to e-only, medical resources are most read in e-format

14. Greetings from London/ASA Conference 2010 • What can a library/consortium learn from their own usage statistics and the big deal usage statistics? This is becoming more and more important. To be able to compare the different figures in the right way in your own library. • Does your library use usage statistics on the yearly basis? • Do you have simple means for that? It’s almost impossible to cope with without the statistics and to means to use them

15. Greetings from London/ASA Conference 2010 • Some more key findings in Europe: • No major changes in Europe to big deal expenditure for 2010 • 2010 still high renewal rate (96% for big deals, but cancellations or downgrades beginning to increase –possibly indicating market for big deals has now matured • Still many positive endorsements of big deals: “We are true believers in them” • But also critical comments begin to rice too: “Absolutely hate the constraints they come with”

16. Greetings from London/ASA Conference 2010 • Libraries shouldn’t make cuts of valued high impact content and staff and shouldn’t cut off service at all (already second opinion on this!). It is hard or even impossible to rebuild the service again afterwards in every aspect. Libraries should now try harder to get “it” right and learn to use all the means that are available. • Likely to have to cut back, and this will be done looking at usage primarily. • Will depend entirely on the institution’s decisions about our recurrent budget. Cancellation of big deals could be a possibility! • 2010 and 2011 will be tough and the combination of online initiatives, pricing and the effects of the global recession probably means that 2012 and beyond will be different for all of us. – But different doesn’t mean worse. It’s up to us.

17. One more study • December 21, 2009—London, UK—CIBER research group at University College London • Global library survey that concerns challenges, trends, and best practices during tough economic times • The survey was completed by 835 institutions around the world. Anyone may receive a complimentary copy of the final report by registering at http://www.ebrary.com/corp/inforequest/survey2009.jsp.

18. What will happend? Be prepared to expect the unexpected... "There will never be a mass market for motor cars —about 1,000 in Europe —because that is the limit on the number of chauffeurs available!" —Gottlieb Daimler, inventor of the gasoline-powered automobile, 1889

19. Part II

20. e-knowledge’s short history • In the 1990’s first the cd-roms (off-line) • From 1998 on e-journals (on-line –knowledge) started for good and the publishers’ really started to push it to the market • Universities are the pioneers of buing and their students are the pioneers of using the e-knowledge • The former university students take the habit of using the e-resources to the world and by that the need and the usage of e-resources rice

21. e-knowledge’s short history • The nordic countries have been among the pioneers • The library staff and decission makers and the subscription agencies have been there for the change • Broad e-resource buying in different types of libraries started in Finland rapidly 2005 -> • The publishers don’t have any common normes or standards of how to offer and price the e-resources – that’s a problem

22. What has happened in the library world after the year 20?? • The library funding has been under very strick consideration • So how can we motivate our library’s buyings and the bugdet? • How can we measure the value of our bought material in our costomers’ point of view? • Usage statistics and overlappin analysis are the best tools to analyse the money spend and the value of that amount of money has given – although the smaller groups have their own material which you have to consider a lot • Sometimes more expensive resources for smaller groups of users are more important than lots of ”just about ok” material for larger groups – value counts! • You must always be able to give the accurate reason of buying to the money holders

23. LM informasjontjenesters solution is ERC • The direction is clear – electronic publications will be more and more strong and an every day thing in different libraries in many ways • LM informasionstjänester has been able to grow and has been able to take care of the needs of different libraries since the beginning of e-recources came into life – we have our ERC team = Electronic Resources Consulting –team and service • Our ERC concentrates with its long deep knowledge of the knowing of e-resources, its’ management and management tools • Our ERC is here to serve all and everyone

24. Case study: from print to online / 2 sites • Negotiation stage: • Contact with the client • The client’s need of to change from print to online • Gathering and mapping the client’s material • Negotiations, meetings • Gathering of the FTE, R&D, number of beds (hospitals) etc • The decission of the license type (local 1 SITE/national/global – IP-addresses) • The deal to start working with the material

25. Case study: from print to online / 2 sites • Different customers • Number of SITEs (national/globaalit sites), 1 site: for example all buildings must be within 5 miles • FTE-count (Full Time Equivalent, different ways of counting, depends on the publisher) • R&D (Research & Development) • Beds – number of beds in a hospital • The US Carnegie categories (TIERs) • Only a couple of publishers sell e-material without counting the sites (they count simultanious users, sim users)

26. Case study: from print to online / 2 sites • Productformats and authentication • Printincl Online: onlinecomesautomaticallywith the print/vat 0%, somedifferentmodels (archiveyears) • Print + Online: onlinecostsextra (broarderarchives, bettersearchoptions) / vat 0% • Online Only (archives, bettersearchoptions) / vat 25% • Besides the scientificpublicationsalsoprofessionaljournals, newspapers and magazines, whichhaveonlines for just onespecifieduser/acertainamount of specifiedusers, username and password • E-books (readycollectionsor ”pick and choose”) • Databases

27. Case study: from print to online / 2 sites • Productformats and authentication • IP-trecognition (clear) (canalsoincluderestrictions of simultaneoususers) • RestrictedIP-recognition (for exampleonly 3 specifiedcomputerbasedIP-addresses, noteasy for anyone) • Username and password (a bithard to use) • Remoteuse (Shibbolethetc)

28. Case study: from print to online / 2 sites • Getting familiar with the customer’s subscribed material, mapping it, organizing it publisher by publisher in order to get if for 2 sites • License and price negotiations with publishers and content providers • Negotiations take from weeks to months • All gathered information (usage restrictions, licences etc) and the prices are given to the client for evaluation • More negotiations with the publishers • The final material given to the client for the final decission making • Orders to LM informasjonstjenester -> the buying process starts, orders to the publishers, paying process…) • This whole round takes months

29. Case study: from print to online / 2 sites • The decission of the way how the e-resources will be administrated and used in the library • How to offer the material to the end users • The need to get a portal or does a relevant one already exist • ERAMS = Electronic Resource Administration and Management System • Usage statistics and overlapping analysis, linking and resource management • How to get the extra funding needed • Probable trials uses • The decission

30. Case study: from print to online / 2 sites • Monitoring, updates, maintenance • Updating the information about the purshased material and changes in it • Consortias, new consortias, own consortias • Additional materials and new negotiations • Possible claims • Renewal orders

31. Case Study: Serials Solutions 360 • The buying of administration and end user tools and devides, their implementation and upgrading always goes on side to side with the purchasing of the e-materials • Possible trial uses • The ordering of the products (360 Core, 360 Link, 360…) • Setting up the services, implementation • Linking of electronic material • Activation of electronic material • Customizing the end user portal to look right • Teaching the library staff and the end users • Help desk services to both the admin personal and the end users • Informing about new products and product updates

32. Electronic Resources Consulting (ERC) • Our ERC service helps the library staff to concentrate to their essential issues and takes care of all e-material routines • The ERC service is used by different kind of libraries and information services • The service is always customizes to meet each and every client’s own needs in different phaces of the buying and use • Our ERC takes care of the customer’s all electronic materials and needs • Our ERC has direct connection to both the library and the publishers • We have and active role in international cooperation and we attend the most important conferences and congresses

33. i.e. agent can help • With purchasing • With evaluations • With e-registrations and activations • With ERAMS (electronic resource administration and management systems) • How much would the libraries be willing to pay to get all the information now gathered in different places to be input by agent to the library’s ERAMS • Remember ROI (revenue on investment) • Libraries must concentrate on the essential

34. This is how it goes around… Publisher /contentproducerpublishes the information Library/ informationservicebuys the information LM ERC: negotiations, linking, activations, invoicing, claiming… Electronic book/ journalshelf (portal) Researcherproduces new information Researcherreceive the new information

35. Part III

36. Some important issues to think by yourselves • What will the future library be like? • What will be done in a library? (Staff/library customers)? • What kind of a library do we have now? • Why are we here for? For whom are we here for? • What was our library like 10 and 5 years ago? • What has happened since? • Good things/bad things? • What would I like our library to be in 2-5-10 years from now? • Which things do I consider as important? • What shouldn’t be changed in a library -> what are the basic elements of the library? • Which things could be changed?

37. Some important issues to think by yourselves • My library’s strenghts and weekneeses now and in 5 years? • What are my own resources? • Which new and/or additional services besides the library’s ”basic” services would be interesting on your mind? • Could and should the library lean skies, skates, paddington rackets, petanques, Pictionaries, Trivial pursuits, Monopols on a daily basis? Just for a bunch of friends coming to the library? Should your library have a nice safe yard where people could play and read? • Should a library have kerhotiloja? Fairy tail hours? Dog parks? • Would it be possible to wash the laundrey while wisiting the library? • Should there be a sauna in a library?

38. Some important issues to think by yourselves • What is needed from me/my community to create a new library? • Is there going to be many ”no, I don’t like that” answers or are people going to be exited? • How can the today’s library be the new library without the main basic lines and the core beeing changed, without the main idea of a library to be changed? • What is a journal and a book now and what will they be in the future? • What will our library’s content be and how will it be served to the customers now and in the future? • Does our library have electronig reading devices for loan? What other kind of devices to read journals and books there really will be?

39. Generations X, Y ja Google • Generations X (borne after 1973), Y (borne before 1973) and Google generation (borne after 1993) have very different views and they seek and find information in different ways • The Google is not the most realiable source of information – what is my library’s liability to teach people to search and find correct fine information critically? How can the users be taught to the best possible searches? • How much reliable information sources must a library buy to be able to answer to this challenge? • Users need better information literacy skills (starting at primary school?)

40. Age-related differences in information-seeking Generation X bornafter 1973 Generation Y bornbefore 1973 Google generation bornafter 1993

41. Some important issues to think by yourselves • Am I affraid of e-knowledge and different e-sources? Is that whole e-world still a bit confusing? How can I cope, can I, do I understand? • Who is taking care of the techniques? • Am I the one who’ll guide our library’s customers? • What schoolning could be arranged to me and to our customers? • What is my own dream of the future library? • Have we done any customer queries in our library? What should we ask, what are the right questions? • Do the decission makers understand? Can I help them to understand? What is needed from them? • Whos taking our side and who is taking care of me/us?

42. God Save the Library! • The library’s very important role in the society will always remain although the library beeing might and will change a little • Library now and in the future is a holy place which has it’s own peace and quiet – also if it offers remote access to its’ e-resources • Libraries should newer be offered only to the market forces • The world cannot survive without libraries

43. Kiitos! • Kysymyksiä? • Minna Koivumäki • LM informasjonstjenester • minna.koivumaki@LMinfo.fi • Tel +358-9-5424 6654

44. Tack! • Frågor? • Minna Koivumäki • LM informasjonstjenester • minna.koivumaki@LMinfo.fi • Tel +358-9-5424 6654

45. Om någon vill veta… mitt efternamn Koivumäki = Björkbacka • Och… OM nån nu absolut vill veta, så har jag 2 basset hounds hemma . • Och dom vet ju alltid vad dom är ute efter

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