MasterChoice EIUL

1. MasterChoice EIUL

2. MasterChoice EIUL The Industry’s Best Equity Indexed Universal Life • No Lapse Premium Guarantee to Age 100 • 15 Year Minimum Death Benefit Guarantee • Outstanding Cash Accumulation • Liberal “Catch-Up” Provision • Two Years to Collect First Year Commission

3. MasterChoice EIUL The Industry’s Best Equity Indexed Universal Life • Extended Maturity Option • Unbeatable Liquidity with Surrender Charge Waiver • Current Illustrative Rates • 9.91% on Indexed Account • 5% on Fixed Account • 100% Participation Rate Guarantee

4. MasterChoice EIUL The Industry’s Best Equity Indexed Universal Life • 17% Current Cap Rate with 3% Minimum Guarantee Cap Rate • Point-To-Point Annual Reset • Ultimate Flexibility – choice between Indexed Account (S&P 500) and Fixed Account Options • Simple Underwriting Guidelines • Liberal Preferred Underwriting Requirements

5. MasterChoice EIUL • Issue ages: 0 - 85 (age last birthday) • Minimum Face Amount: $100,000 • Maximum Face Amount: None • Four Premium Classes • Preferred Nontobacco - 24 months • Nontobacco - 12 months • Preferred Tobacco • Tobacco

6. MasterChoice EIUL • Guaranteed interest rate: 1% • Current illustrative interest rates • Equity Indexed Account: 9.91%* • Fixed Account: 5% (guaranteed for 1st policy year) • Surrender charge period: 15 Years * Based upon last 15 Years Performance of S&P 500

7. MasterChoice EIUL • Withdrawals and partial surrenders permitted after first year ($500 minimum with a $25 charge) • “Low Cost” policy loans for 1st 10 policy years (2% net cost) • “No Cost” policy loans available after 10th year

8. Current Illustrative Rate S&P 500 Index Fixed Year Growth Allocation Allocation 1988 23.51% 17.00% 5.00% 1989 4.40% 4.40% 5.00% 1990 13.40% 13.40% 5.00% 1991 10.53% 10.53% 5.00% 1992 8.08% 8.08% 5.00% 1993 2.48% 2.48% 5.00% 1994 17.13% 17.00% 5.00% 1995 25.96% 17.00% 5.00% 1996 28.82% 17.00% 5.00% 1997 24.53% 17.00% 5.00% 1998 22.55% 17.00% 5.00% 1999 7.68% 7.68% 5.00% 2000 -14.53% 1.00% 5.00% 2001 -17.70% 1.00% 5.00% 2002 -6.30% 1.00% 5.00%

9. Allocation Dates • Maximum of 4 purchase option dates per year • February 15th • May 15th • August 15th • November 15th • Premiums received prior to purchase option dates will earn a 5% fixed interest rate in a “short-term” account until the next allocation date • Premiums must be received 2 business days prior to the next allocation date

10. MasterChoice EIUL Age 100 Death Benefit Guarantee • Target premium GUARANTEES the death benefit to age 100 at all issue ages Target Male (PNT) Female (PNT) • Age 35 $ 7.08 $ 5.64 • Age 45 $13.20 $10.56 • Age 55 $18.84 $15.48 • Age 65 $30.96 $26.40

11. MasterChoice EIUL 15 Year Minimum Death Benefit Guarantee • Minimum premium guarantees the death benefit for 15 years Minimum Male (PNT) Female (PNT) Age 35 $ 3.60 $ 2.88 Age 45 $ 6.60 $ 5.28 Age 55 $11.40 $ 9.00 Age 65 $26.64 $19.20

12. MasterChoice EIUL Two years to collect first year target and get paid first year commission!

13. MasterChoice EIUL Example: Male – 45 – PNT - $100,000 Target premium - $1,320 Client pays $660 per year for 15 years of guaranteed death benefit and 43 years of coverage on a current illustrative interest rate of 9.91% Agent receives commission as follows: First year commission rate X $660 in 1st year First year commission rate X $660 in 2nd year Total commission is two times the first year premium

14. MasterChoice EIUL “Catch Up” Provision • At the end of the 10th policy year and every 5 policy years thereafter, policyholder has right to pay any missed target premiums from prior years • By doing this, the No-Lapse Guarantee will not be forfeited • Allows policyholder to pay premiums they can afford now and “catch up” target premiums to keep no lapse protection in effect

15. MasterChoice EIUL Surrender Charge Waiver • No surrender charge will be applied to all premiums paid in excess of target premium in any policy year minus a 5% premium load • Exceptional Liquidity for 1035 Exchanges and Over Funded Sales Example: • Target premium is $1,320 with a 1035 Exchange of $10,000. The guaranteed surrender value in the first year is $9,603.18

16. MasterChoice EIUL Extended Maturity Provision • $1 of cash value at age 100 will maintains the death benefit beyond age 100 with no further premiums Example • Face amount is $1,000,000 at issue and has not been reduced for the life of the contract. If there is at least $1 of cash at age 100, the $1,000,000 death benefit will remain in force for lifetime.

17. MasterChoice EIUL Ultimate Flexibility in Choice • Option to allocate premium payments between an Indexed Account and a Fixed Account • Option to choose percentage of allocation between accounts as long as percentage totals 100% • Allocation percentages between Indexed and Fixed Accounts can be changed on policy anniversary • Policyholder must give company notification of any percentage changes at least 30 days prior to policy anniversary

18. MasterChoice EIUL Outstanding Features • 100% Guaranteed Participation Rate • Point-To-Point Annual Reset • 17% Current Cap Rate • 3% Minimum Guaranteed Cap Rate • 1% Minimum Guaranteed Interest Rate • Index Gains Linked to S&P 500

19. MasterChoice EIUL Simple Underwriting Guidelines • No Blood (Exam and HOS Only) • through age 40 and $500,000 • through age 50 and $250,000 • Only four underwriting bands • Easier for client to qualify for best rates

20. MasterChoice EIUL Liberal Underwriting Requirements • Liberal Height & Weight Chart • Liberal Blood Pressure Readings • 150/90 age 50 and younger • 160/95 ages 51 + (blood pressure treatment allowed if controlled over last 2 years)

21. MasterChoice EIUL Liberal Underwriting Requirements (cont.) • Cholesterol Readings • 260 age 50 and younger • 280 ages 51 to 65 • 300 over age 65 • Cholesterol/HDL ratio cannot exceed 7.0 (Cholesterol treatment allowed if controlled over last 2 years)

22. MasterChoice EIUL Available Riders • Accelerated Death Benefit • Accidental Death Benefit • Child’s Level Term Insurance • Disability Income • Waiver Of Monthly Deduction • Ultimate Income

23. MasterChoice EIUL Summary With MasterChoice EIUL you have: • an EIUL that provides upside growth potential with downside protection • an EIUL that provides lapse protection with death benefit guarantees • an EIUL that offers ultimate flexibility with choice between Indexed and Fixed Account Options • an EIUL that pays the agent for their hard work • an EIUL that benefits the client when excess premiums are paid • an EIUL that extends death benefit for lifetime with only $1 of cash value

24. Special Program

25. MasterChoice EIUL • Full Commissions! • Non-Medical • No Medical Examination • No Blood • No HOS • Any fully-underwritten term or UL issued in last 5 years* *consult ineligible carrier list

26. MasterChoice EIUL The Hottest EIUL Product in America is Sizzling! • Term or UL to MasterChoice Exchange • Up through age 60 • Face amounts from $100,000 to $500,000 • Draft Initial Premium • Preferred Class Available

27. MasterChoice EIUL Simple Process • Complete life application • Attached original policy and photocopy of app & medical exam • Complete transfer of ownership form • Complete exchange transmittal • Draft Initial Premium or PAC if requested • Replacement forms when needed

28. MasterChoice EIUL Ineligible Carrier List • Fidelity & Guaranty Life and Americom Life • Empire General • Guaranteed Trust • Lincoln Benefit • Manhattan National • The Midland • Merit Life • State Life • United of Omaha • U.S. Financial

29. MasterChoice EIUL Questions and Answers