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NIKE. History of Nike. Logo of Nike. Nike is the Goddess of Victory, the ancient Greek « Νίκη της Σαμοθράκης ». The wings support the athletic nature of the product – the company logo is a stylised wing – in that they stand for great god given perhaps speed and agility. The Nike “Swoosh”.
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Logo of Nike • Nike is the Goddess of Victory, the ancient Greek «ΝίκητηςΣαμοθράκης». • The wings support the athletic nature of the product – the company logo is a stylised wing – in that they stand for great god given perhaps speed and agility.
The Nike “Swoosh” Created by graphic design student at Portland State University in 1971 Received $35 for the design and unknown amount of stock in Nike Now one of most famous logos and trademarks in the world
Overview Founded by Bill Bowerman and Phil Knight Been in the industry for over 30 years World’s most competitive sports and fitness company Nike employees over 23,000 people
Nike around the world • Most of the factories are located in Asia, including Indonesia, China, Taiwan, India, Thailand, Vietnam, Pakistan, Philippines,and Malaysia.
Negative side of Nike • Nike has been criticized for contracting with factories in countries such as China, Vietnam, Indonesia and Mexico. • Often poor working conditions and exploitation of cheap overseas labor employed
Product • Sports wear
Other things • Bags • Clocks • Balls • …
Some famous people who were supported by Nike • Tiger woods