1 / 17

Auto Manufacturers

Auto Manufacturers . Paula Casini. Ford Motor Company General Motors Toyota Nissan. Industry Statistics. Revenue = $96.9 billion Profit = $2.7 billion Annual Growth (08-13) = 1.9% Projected Growth rate (13-18) = 2.4%. Industry Structure. Mature life cycle High revenue volatility

lacey
Download Presentation

Auto Manufacturers

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Auto Manufacturers Paula Casini

  2. Ford Motor Company • General Motors • Toyota • Nissan

  3. Industry Statistics • Revenue = $96.9 billion • Profit = $2.7 billion • Annual Growth (08-13) = 1.9% • Projected Growth rate (13-18) = 2.4%

  4. Industry Structure • Mature life cycle • High revenue volatility • Capital intensive • Government regulation • High barriers to entry • High technological change • High industry globalization • Highly competitive

  5. Major Companies • Toyota • General Motors • Ford • Hyundai-Kia • Honda • Nissan • Chrysler • Volkswagen • Tesla

  6. Products and Services

  7. Key External Drivers • Consumer Confidence Index • World price of crude oil • World price of steel • Interest rate • Trade-weighted index

  8. 2009 Recession • Big Three (Ford, GM, Chrysler) weakened by substantial rise in fuel prices combined with decrease in disposable income • Consumer confidence index fell 22.1% and resulted in a loss of revenue of 36.5% • Plant closures, suspended R&D, reduced employment • Auto bailout from the government • Chrysler and GM sought bankruptcy protection in May and June of 2009

  9. Industry Outlook • Lingering effects of recession still exist • Strengthening economy and returning consumer confidence • Rising oil prices will reduce growth in demand for new vehicles and will make smaller cars more appealing • Growth potential in hybrid and fuel efficient car market • Emerging economies likely to become target market • Profitability expected to improve

  10. Ford Motor Company

  11. Operating Structure • Automotive Sector – sale of vehicles, service parts and accessories • Ford North America • Ford South America • Ford Europe • Ford Asia Pacific Africa • Financial Services Sector • Ford Motor Credit Company – vehicle related financing, leasing and insurance • Other Financial Services – holding companies and real estate

  12. Products and Services • Brand Name Vehicles: Ford and Lincoln • Retail Sales • Fleet Sales • Vehicle Financing • Automotive Components

  13. Main Competitors • Fiat-Chrysler • General Motors • Honda • Hyundai-Kia Automotive Group • Renault-Nissan • Suzuki • Toyota • Volkswagen • Nissan

  14. Financial Performance

  15. Growth Stategies • Four Key Priorities in the One Ford Plan • Aggressively restructure to operate profitably • Accelerate development of new products our customers want and value • Finance our plan and strengthen our balance sheet • Work together effectively as one team

  16. Risk Factors • Decline in sales due to recession, geopolitical events or other factors • Market shift away from sales of larger, more profitable vehicles • Increase in volatility of fuel prices • Increased price competition resulting from industry excess capacity • Fluctuations in foreign currency exchange rates, commodity prices, and interest rates • Economic distress of suppliers • Increased government regulation • Recalls

More Related