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T h e L a n g u a g e o f P re j u d i c e. Abby Hoekstra Taiyo Wilson. owns a dog. brown hair. likes reading. blind. graduate student. outgoing. friendly. musician. engaged. 25 years old. John. Introduction. “The Language of Prejudice” by Gordon Allport.
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TheLanguage of Prejudice Abby Hoekstra Taiyo Wilson
owns a dog brown hair likes reading blind graduate student outgoing friendly musician engaged 25 years old John
Introduction • “The Language of Prejudice” • by Gordon Allport • Explores symbols and prejudices in society • Nouns that Cut Slices • Emotionally Toned Labels • The Communist Label • Verbal Realism and Symbol Phobia Gordon Allport 1984 • Connections to: • George Orwell’s 1984 • Today
Nouns that Cut Slices • Labels- used to categorize people into broad groups • Labels of Primary Potency- strong labels that stand out over all other characteristics • Strong labels can lead to false assumptions about a person • Turning nouns into adjectives makes labels more accurate
Emotionally Toned Labels • More Emotional and Less Emotional Labels • Examples: • Less EmotionalMore Emotional • Negro “n word” • Japanese Jap • Chinese Chink • People often confuse different with wrong… • Chinese names: short and silly • Polish names: outlandish • …so they make fun if it isn’t the norm. • Skin color is the most prominent label in our culture • Black = negative connotation • White = positive connotation
The Communist Label • People refer to out-groups using “they” • Example: Communists • In early 20th century America, the need for a scapegoat outweighed importance of actual identity • All actions were black and white, either moral or immoral
Verbal Realism and • Symbol Phobia • Symbol Phobia- the fear of a person having a label placed upon them • Verbal Realism- when the mind responds to words or iconic objects as strongly as it • would to the things they represent • All forms of prejudice can be traced back to either symbol phobia or verbal realism.
Contemporary Examples • At weddings: • “I now pronounce you • man and wife.” • “We’re the good guys; we wear the white hats”
Contemporary Examples • Job interview bias • gender, race, appearance • Uneasiness about Muslims
Contemporary Inaccuracies • Minorities less sensitive • Less use of ethnic and sexist slurs • Minorities and women have gained equal rights
1984 • Citizens of Oceania prejudiced against • Eastasia/Eurasia • Proletariat • Communism • Winston was a citizen of an oppressive government
1984 • Verbal Realism • Inner Party steals vocabulary through Newspeak • Symbol Phobia • Winston feared the label of “rebel”
Conclusion John