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Candan Corbacioglu Amway Europe Corporate Affairs Area Manger Tallinn, Estonia February 28th , 2013. AMWAY EUROPEAN ENTREPRENEURSHIP REPORT Women's entrepreneurship as a remedy for economic slowdown. AMWAY EUROPEAN ENTREPRENEURSHIP REPORT. The Amway European Entrepreneurship Report …
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Candan Corbacioglu Amway Europe Corporate Affairs Area Manger Tallinn, Estonia February 28th, 2013 AMWAY EUROPEAN ENTREPRENEURSHIP REPORT Women's entrepreneurship as a remedy for economic slowdown
AMWAY EUROPEAN ENTREPRENEURSHIP REPORT • The Amway European Entrepreneurship Report … • provides consistent and high quality data • enhances the discussion on entrepreneurship • provides additional data on varying trend topics • empowers potential entrepreneurs. • 16 surveyed markets: • 12 EU-Members • + Russia, Switzerland, Turkey and Ukraine • Respondents: • Europe: 17.800 individuals, aged 14+ • Methodology: • Face-to-face and telephone interviews
POSITIVE ATTITUDE TOWARDS SELF-EMPLOYMENT. THE GENDER GAP. Agreement to statement „I have a positive attitude towards self-employment“
WOMEN'S WILLINGNESS TO BECOME AN ENTREPRENEUR Female entrepreneurs are ready for action! Agreement to statement „I can imagine to start my own business“, subgroup women
ENTREPRENEURIAL GAP Untapped entrepreneurial potential is very large (Data for all population) The difference between the potential and the percentage of people working as self-employed
MOTIVATORS FOR BEING SELF-EMPLOYED ACORDING TO WOMEN SPLIT BY COUNTRY Agreement to statement „I can imagine to start my own business“, subgroup women
BARRIERSOF BEING SELF-EMPLOYED ACORDING TO WOMEN SPLIT BY COUNTRY (1 of 2) Agreement to statement „I can imagine to start my own business“, subgroup women
BARRIERSOF BEING SELF-EMPLOYED ACORDING TO WOMEN SPLIT BY COUNTRY (2 of 2) Agreement to statement „I can imagine to start my own business“, subgroup women
HOW ENTREPRENEURS ARE PERCEIVED BY WOMEN in which aspects they do differ from regular employees
ACTIVATE FEMALE ENTREPRENEURS AS A REMEDY FOR ECONOMIC SLOWDOWN IN EUROPE Entrepreneurial potential of women is probably the most underused source of economic growth and of new jobs in Europe! We need to … … improve entrepreneurial environment for women • facilitate access to finance • provide sufficient child-care facilities • establish professional networks … strengthen the entrepreneurial culture • offer better business education • encourage and support women to build a career in entrepreneurship … fight stereotypes • change perception • tailored made training and networking- role models
Candan Corbacioglu Europe Corporate Affairs Area ManagerAmway Europe Thank you for your attention